Regional Director

Rally House is where fans celebrate the teams, traditions, and communities they love. Every day is an opportunity to create memorable experiences that bring fans closer to the moments and teams they care about most. Behind it all is a team fueled by energy, passion, and hometown pride. As we continue to grow, we're looking for team members who are excited to help shape the future of Rally House, deliver exceptional experiences, and make every fan feel right at home.

Job Description

The Regional Director provides leadership and direction across multiple districts to support long-term growth and performance. This role builds strong leadership teams, ensures alignment to company priorities, and drives regional financial and operational results. The Regional Director focuses on scalability, consistency, and sustained success across markets.

Competencies

• Drive for Results: Creates a results-driven culture aligned to long-term strategic objectives.​
• Customer Centric: Creates a culture centered on customer satisfaction; Builds community connections to strengthen the brand.​
• Builds High Performance Teams: Shapes culture to attract and retain talent. Ensures systems for succession and pipelines. Builds teams aligned with Company strategy and values.​
• Drives Engagement: Champions organizational values, inspires leaders to engage their teams, and creates a culture of belonging, recognition, and shared purpose across the region.​
• Dealing with Ambiguity: Stays calm and focused in uncertain situations, makes sound decisions with limited information, adapts quickly, encourages creative solutions, and treats change as opportunity.
• Strategic Agility: Sees ahead clearly, anticipates future trends and consequences, and translates them into action plans.​

Responsibilities

People

• Build and lead a high-performing District Manager team
• Own regional talent strategy, succession planning, and bench strength
• Coach District Managers on leadership effectiveness, decision quality, and talent development
• Ensure leadership standards and cultural expectations are consistent across the region
• Partner with HR to plan long-term talent needs for growth and expansion

Operations

• Set regional operating standards and ensure scalable execution
• Ensure operational consistency across districts and markets
• Identify process gaps and partner cross-functionally to improve systems
• Lead regional operational reviews and continuous improvement initiatives
• Serve as executive escalation point for operational risk and compliance

Merchandising

• Own regional visual execution and brand consistency
• Partner with Visual and Buying teams to refine fixture strategy and presentation
• Ensure merchandising decisions drive sales, flow, and ease of shopping
• Validate execution through district-level inspections and reviews
• Lead regional transitions, remodels, and major visual initiatives

Service

• Own the regional customer experience and service culture
• Ensure consistent execution of the Party model across all districts
• Use customer feedback and metrics to drive improvement
• Partner with Training to elevate service capability at scale
• Address systemic service issues with long-term solutions

Results

• Own regional P&L performance and financial results
• Set targets, priorities, and performance expectations for districts
• Allocate resources strategically across markets and stores
• Lead execution of enterprise initiatives and major events
• Drive sustained, profitable growth through disciplined execution and leadership

Skills and Knowledge

Ability to translate company strategy into clear regional priorities and execution plans, Effective influence, communication, and cross-functional partnership skills, Enthusiastic attitude with a passion for sports and retail, Executive-level leadership with the ability to develop and align high-performing multi-district teams, Strong business and financial acumen with ownership of regional P&L and growth strategy

Qualifications

• 7+ years of management experience leading a team of 6 or more
• 5+ years of multi-unit leadership retail store management experience
• Sports, apparel, or merchandising retail experience
• Bachelor’s degree preferred

Physical Requirements

• Must be able to stand and walk for extended periods of time
• Ability to lift up to 50 pounds
• Ability to bend, reach, and climb ladders

Travel Requirements

• Must be able to travel up to 50%

Pay Range

$140,000.00 - $200,000.00