Director of Marketing and Communications

You.

You bring experience, creativity, and strategy to your work as the Director of Marketing and Communications.
You know how to implement ideas. You know how to communicate effectively. You know how to have fun.
You're great at what you do, but you want to be a part of something even greater. Because while you believe in the strength of the individual, you know the power of the team is invincible.

Us.

Primary Health Medical Group is Idaho's largest independent medical group, specializing in family practice and urgent care. With multiple locations throughout the Treasure Valley, we are able to offer patient-centered care where medical decisions respect the unique needs of each patient and their families.

 

Benefits are one of the ways we support and encourage the health and well-being of you and your family.  But health is more than just physical.  We also promote a positive work-life balance and offer flexible scheduling options.  We provide a comprehensive benefits package available to most employees, which includes:
 

• Medical coverage with a broad range of plans to offer more personalized coverage
• Dental coverage with two plan options
• Voluntary vision insurance
• Life, disability, and long-term care insurances
• 401(k) with an employer match
• Employee Assistance Program (EAP) available to all employees and their dependents at no cost
• Generous paid time off (based on position hours)
• Bonus opportunities

We.

Together we'll align our mission, service standards, workplace, and careers.
We will flourish with teamwork, celebrate our company culture, and encourage an atmosphere of positivity and fun.
We will strive to be the medical provider of choice, offering continuity of care and expanding to meet the needs of a growing community. We will do this together as a team with integrity and respect for our patients and each other.

Your day.

As a Director of Marketing and Communications, you need to know how to:
 

• Lead the overall branding and visit growth of a multi-specialty medical group
• Develop and execute all marketing initiatives both internally and externally to support strategic goals
• Produce and distribute signage, and work with vendors on exterior clinic/building signage
• Produce content in short and long form with strong writing and editing skills
• Write, send, and measure the success of all communication to patient email lists while following the highest standards in email list management
• Write press releases and engage with local, regional, and occasionally the national media on topics that are valuable to the company and to our patients
• Monitor public patient reviews and maintain Yelp and Google listings
• Advise executive leadership on any urgent communication needs
• Organize and host events for new clinics and coordinate PHMG presence at 30+ community events per year
• Manage and optimize the PHMG Google AdWords account
• Add blog posts and make content edits to the company website and intranet site
• Post and engage with followers on the company social media pages professionally and consistently with the PHMG brand
• Other duties as directed by executive leadership

Your experience.


We hire people, not resumes. But we also expect excellence, which is why we require:
 

• A Bachelor's Degree in Marketing, Advertising, or a related field
• At least two years' experience in a Marketing programs role, including experience developing, executing, and measuring the success of comprehensive campaigns
• Strong knowledge and understanding of core marketing areas including strategy, copywriting, design, digital, and web media
• Proficiency with Adobe Illustrator, PhotoShop, and InDesign
• Strong email marketing skills and list management abilities
• Familiarity with video and audio equipment programs is a plus
• Ability to sit, stand, bend, type, write, and perform work on a computer.  May be required to lift 50 pounds.
• Recommended vaccines include annual Influenza

Your next move.


Now that you know more about being a Director of Marketing and Communications on our team, we hope you'll join us. At Primary Health, you will reaffirm your love for this work and why you were called to it.
 

Primary Health Medical Group is a Drug-Free and Smoke-Free Workplace. Employment is contingent upon successfully completing a background check and drug screening. While not mandatory, we strongly recommend that new hires stay current on vaccinations, such as the annual Influenza vaccine, and request that proof of immunization be provided or scheduled within two weeks of the start date.