Digital Marketing Manager

The Digital Marketing Manager at Automotive Properties will be key in leading and managing our online marketing strategy. The successful candidate will be passionate about digital channels and will understand how they can be used to achieve our business goals. This role is critical in helping us to reach our target audience, increase our customer base, and achieve top-line growth for our organization. Key Responsibilities: Develop and implement a comprehensive digital marketing strategy that aligns with our business goals. Monitor and analyse the performance of our digital marketing campaigns and report on results. Collaborate with internal teams to create landing pages and optimise user experience. Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Plan, execute, and measure experiments and conversion tests. Coordinate with advertising and media experts to improve marketing results. Identify trends and insights, and optimise spend and performance based on the insights. Qualifications: Bachelor's degree in Marketing or relevant field. Proven working experience in digital marketing, particularly within the industry. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. Solid knowledge of website and marketing analytics tools such as Google Analytics. Experience in setting up and optimising Google Adwords campaigns. Working experience with CRM systems and practices. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement. Benefits: Competitive compensation package. Opportunity to work in a fast-paced, exciting industry. Professional development and continual learning opportunities. Excellent health, dental, and vision benefits. Inclusive work environment with a focus on employee wellness and work-life balance. As an industry leader, Automotive Properties is proud to foster a dynamic, diverse workplace. We believe in providing our employees with the tools and resources they need to excel in their roles. If you are an experienced digital marketing professional longing to be a strategic player in a forward-thinking organisation, we would be thrilled to review your application.