- Location
- Noida, Uttar Pradesh
- Type
- Full-time
- Education
- Master
- Closing date
- Today
- Source
- ApplyToJob
Description
We are looking for a skilled and data-driven Facebook / Meta Ads Specialist to join our team. The ideal candidate will have hands-on experience in managing and optimizing Facebook/Meta advertising campaigns that drive results. You will be responsible for developing strategies, executing campaigns, and delivering measurable ROI.
Key Responsibilities
Plan, create, and manage Facebook/Meta ad campaigns across different verticals.
Conduct audience research and build effective targeting strategies.
Optimize campaigns for performance, budget utilization, and ROI.
Monitor and analyze campaign performance metrics, preparing regular reports.
Test creatives, copy, and audiences to identify high-performing strategies.
Collaborate with content, design, and marketing teams for campaign alignment.
Stay updated with Meta Ads platform changes, policies, and new features.
Required Skills & Qualifications
2–5 years of proven experience managing Facebook/Meta ad campaigns.
Strong understanding of campaign setup, optimization, and reporting.
Hands-on experience with Ads Manager, Power Editor, and related tools.
Knowledge of tracking pixels, custom audiences, and retargeting strategies.
Analytical mindset with strong problem-solving skills.
Excellent communication and collaboration abilities.
Good to Have
Experience with other paid platforms (Google Ads, LinkedIn Ads, etc.).
Familiarity with eCommerce, lead generation, or performance marketing campaigns.
Certification in Meta Ads (preferred but not mandatory).
