- Location
- Austin, United States of America
- Type
- Full-time
- Department
- Marketing
- Seniority
- Senior
- Experience
- 10+ years
- Source
- Workday
Description
We’re looking for a Senior Brand Designer with signage and wayfinding expertise to join our Austin Lifestyle Studio—where we shape experiences across Texas and beyond. Our work spans college football stadiums, MLS venues, hospitality destinations, landmark lifestyle districts, high-rises, and iconic workplace brands. At the heart of our studio is an experience-driven mindset—where brand strategy, storytelling, and spatial design converge to create places people love.
Your Role
In this role, you’ll lead signage and wayfinding design from strategy to implementation—helping guide people through places in ways that are intuitive, on-brand, and unforgettable. You’ll collaborate with architects, interior designers, strategists, and brand designers to bring environments to life through thoughtful visual communication systems. You’ll work on projects that shape culture, movement, memory, and identity—all through the lens of environmental design.
What You Will Do
Lead the design, development, and documentation of signage and wayfinding systems across multiple project types and scales
Translate brand strategy and environmental storytelling into signage systems that are legible, elegant, and experiential
Collaborate with cross-disciplinary teams to ensure signage and graphics are integrated into architectural and interior design from day one
Develop programming, sign location plans, message schedules, and documentation packages
Coordinate with clients, fabricators, and consultants through all phases of design
Guide junior team members through signage workflows, design standards, and implementation best practices
Help shape the studio’s signage expertise and contribute to growing our portfolio in sports, hospitality, workplace, and mixed-use environments
Your Qualifications
10+ years of experience in signage and wayfinding within an architecture or design firm
Strong understanding of environmental graphic design and its implementation in the built environment
Bachelor’s degree in Graphic Design, Architecture, Industrial Design, or related field
Expertise in designing and documenting signage systems—from code and wayfinding signage, to custom brand moments
Familiarity with room numbering systems, user journey mapping, ADA and building code compliance, and industry standards
Experience using Revit for signage programming and coordination is a plus
Advanced proficiency in Adobe Creative Suite, AutoCAD, and Microsoft Office; working knowledge of Revit and SketchUp
Strong time management skills and ability to prioritize across multiple fast-paced projects
High level of professionalism, attention to detail, and follow-through
Excellent communication and collaboration skills—comfortable leading both internal teams and client conversations
A proactive, self-starting mindset with the flexibility to adapt to evolving project needs
This position is in-person. Successful candidates will be located in the Austin, Texas area. If you’re open to relocating to the area, please apply! Non-local candidates are welcome.
Life at Gensler
As a people-first organization, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to “Well-being Week,” our offices reflect our people’s diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.
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