- Location
- United Kingdom · published · United States · Canada
- Type
- Full-time
- Department
- Marketing
- Seniority
- Manager
- Source
- Workable
Description
About Huzzle
At Huzzle, we connect exceptional talents with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team.
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are looking for an experienced and results-driven PPC Manager (Pay-Per-Click Manager) to join a growing digital marketing team.
In this role, you will be responsible for planning, managing, and optimizing paid advertising campaigns across platforms such as Google Ads, Meta Ads, and other relevant channels.
The ideal candidate has at least 3 years of hands-on PPC experience, strong analytical skills, and a proven track record of managing advertising budgets while delivering measurable ROI.
Previous experience working in a digital marketing agency or performance marketing agency is a strong advantage but not essential.
Key Responsibilities
- Campaign Management: Plan, launch, manage, and optimize PPC campaigns across Google Ads, Meta Ads, and other paid advertising platforms.
- Performance Optimization: Continuously monitor campaign performance and optimize for key metrics such as ROAS, CPA, CPC, CTR, and conversion rates.
- Budget Management: Manage advertising budgets effectively to maximize campaign profitability and return on investment.
- Keyword Research: Conduct keyword research, competitor analysis, and audience targeting to identify growth opportunities.
- A/B Testing: Develop and execute testing strategies for ad copy, creatives, landing pages, and targeting.
- Reporting & Analytics: Track campaign performance using Google Analytics 4 (GA4), Google Tag Manager, and other reporting tools.
- Conversion Tracking: Implement and troubleshoot conversion tracking to ensure accurate performance measurement.
- Strategy Development: Identify opportunities to improve campaign efficiency, scale successful campaigns, and drive business growth.
- Collaboration: Work closely with marketing teams, designers, copywriters, and other stakeholders to improve campaign outcomes.
- Client Communication: Present campaign results, insights, and recommendations to internal stakeholders or clients when required.