- Location
- United States · published · United Kingdom · Canada
- Workplace
- Remote
- Department
- Marketing
- Source
- Workable
Description
Creative Strategist — Medical Clinic Marketing Agency
Remote (U.S. preferred; U.K. and Canada considered) | Full-Time | Independent Contractor (1099) | Monday–Friday, 9 AM–5 PM EST
We're a fast-growing content and Meta ads agency that helps brick-and-mortar medical clinics bring in more patients. We send video teams on-site to film our clients' ads, direct the creative strategy, and run the ads. The agency has nearly tripled in size in the last month, and we're building the team that will take us through the next stage.
We're hiring our first Creative Strategist. You'll own the creative side of every client account: the research, the angles, the scripts and the quality of what goes live. You'll also build the creative system the agency runs on as it scales.
You'll report directly to the founder and work every day with our Client Success Manager, our media buyer and our editing team.
WHAT YOU'LL ACTUALLY DO
Research and strategy
• Research each client's market: what is and isn't working in direct response ads and organic content.
• Find the strongest angle for every client and turn it into a clear creative direction.
Briefs, scripts and copy
• Write the briefs and ad scripts for our on-site video shoots.
• Write the actual copy inside the scripts, not just the concepts, for both paid direct response ads and organic content.
Performance and iteration
• Work side by side with the media buyer inside the ad accounts to see what has and hasn't worked for each client.
• Spin new ads off the winners. The media buyer brings the analytics; you bring the creative quality.
Editing quality control
• Coordinate with the editing team and act as the final quality checkpoint on every edited video before it goes live.
Build the creative system
• Take our creative process from where it is today to where it needs to be in six months.
• Improve and document the systems we run in Google Docs and Airtable so the team can scale them.