Program management- digital performance marketing manager

We are looking for a Manager, PM – Digital Marketing to drive performance-oriented operating discipline, data-driven execution excellence and KPI accountability

across our global marketing and communications team. Ideally you bring an AI-first mindset to increase efficiency, scalability, and automation.

This is a high-impact, cross-functional role responsible for translating strategy into measurable outcomes and business impact. You will act as the central orchestrator—aligning stakeholders, prioritizing initiatives and ensuring our most critical digital, web and content programs are delivered with clear performance targets, speed, and accountability.

You will play a key role in shaping how digital marketing operates at scale—ensuring strategy turns into execution, and execution delivers quantifiable results against defined KPIs (e.g. traffic, engagement, conversion pipeline contribution). This is an opportunity to work at the centre of transformation, partnering with our analytics team and across groups to drive end-to-end performance marketing impact across owned, earned, and paid channels.

Key responsibilities

Lead operating rhythm & governance

• Establish and run the operating cadence across the function, including global ops reviews and executive reporting with a strong focus on marketing performance, ROI, and KPI tracking
• Prepare and run global operations reviews – consolidate complex inputs into a clear, executive ready narrative, highlighting performance trends, insights, and optimization actions
• Implement governance models that enable clear decision-making and accountability – to drive alignment on priorities, progress and key decisions

Ensure execution excellence

• Track delivery against milestones, KPIs and OKRs across the full digital funnel
• Improve and globally enforce standardized KPI frameworks and performance dashboards across web, content, campaigns in collaboration with the analytics team
• Identify risks early and drive mitigation plans
• Maintain transparency on progress, blockers, trade-offs and performance gaps vs. targets
• Hold teams accountable to commitments and timelines to ensure completion of action items

Drive cross-functional program delivery

• Lead program management for global web and digital experience initiatives
• Coordinate across Digital, IT, marcom, Business Lines and regional teams
• Define clear scope, timelines, deliverables, and ownership

• Coordinate dependencies across content, UX, and technical delivery to ensure optimized customer journeys and measurable impact
• Drive alignment between sales, content strategy, web experience, and campaign execution

What you bring

• A minimum of 5 years of proven experience in program management, PMO, or delivery leadership in a global, matrixed environment
• Strong track record leading cross-functional digital or web programs with demonstrated business impact and performance improvement
• Experience working with senior stakeholders and executive-level governance
• Experience in developing AI agents to improve efficiency and productivity

Skills

• Highly structured and organized; able to bring clarity to complexity
• Strong communicator with the ability to translate into clear, actionable narratives
• Skilled at managing competing priorities and driving alignment
• Proactive problem-solver with a strong sense of ownership
• Data-driven, with experience tracking performance and delivery metrics
• Demonstrated ability to apply AI to improve workflows and processes

More information about NXP in the United States...

NXP is an Equal Opportunity/Affirmative Action Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, NXP will provide reasonable accommodations for otherwise qualified disabled individuals.

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