- Location
- Canada · United States
- Workplace
- Remote
- Type
- Full-time
- Department
- Product Marketing
- Seniority
- Director
- Source
- Lever
Description
As TrustArc’s Director of Product Marketing you will be the glue that binds our platform strategy to the tactics we need to drive success in our go-to-market strategies. You will work closely with the Marketing, Sales, and Product leaders to develop innovative programs that drive demand.
Managing a team of Product Marketing Managers, you will act as a coach and mentor to a growing team covering a variety of products with different buyers. Your team will build content that articulates our various products’ value propositions in a strategic and compelling way, demonstrating consistency across all channels.
You back up strategic insights with market evidence and then use that knowledge to drive go-to-market decisions across a product suite with different buyers and personas. Attention to detail and an eye for quality are critical to your success, along with an ability to grasp and present our platform’s value proposition in a way that resonates and clearly articulates how we solve our buyers’ problems.
This is a highly visible leadership role that blends strategic thinking, market insight, team development, and operational excellence.