Job Purpose

As a Digital Marketing & Lead Generation Intern, you will support the marketing team in executing B2B digital marketing initiatives. The internship aims to provide hands-on experience in content creation, online advertising, lead generation automation, and marketing analytics while contributing to the company’s visibility, lead generation, and growth objectives.

Your mission

Digital Marketing & Content

• Support the creation and optimization of website content and landing pages (WordPress/Joomla)
• Assist in writing marketing texts (English required, German/French a plus)
• Create and optimize B2B content (case studies, service pages, value propositions)

Online Advertising & Campaigns

• Support Google Ads and LinkedIn Ads setup and optimization
• Assist in keyword research, ad copy creation, and campaign monitoring
• Track and analyze campaign performance (CTR, CPL, conversion rates)

Lead Generation & Automation

• Research and identify target companies and decision makers (B2B)
• Support lead generation automation (LinkedIn, email outreach, CRM tools)
• Assist in building and maintaining lead lists and funnels
• Help improve conversion paths (forms, CTAs, landing pages)

Analytics & Tools

• Support setup and usage of Google Analytics / Tag Manager
• Analyze website traffic and lead performance
• Document and continuously improve marketing workflows

Your role

Line Manager

Your profile

Required

• Enrolled student in Marketing, Business, Media, IT, Engineering Management, or a related field
• Strong interest in digital marketing, B2B sales, and technology
• Very good English (written and spoken)
• Analytical mindset and structured way of working
• Self-driven, reliable, and eager to learn

Nice to Have

• First experience with:
  • Google Ads / LinkedIn Ads
  • SEO or content marketing
  • CRM systems (HubSpot, Pipedrive, Salesforce, etc.)
  • Marketing automation or scraping tools
• German and/or French language skills
• Interest in industrial, embedded, or energy-related topics

Why us?