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An exciting opportunity awaits an innovative and commercially minded Director of E-Commerce to lead the digital growth strategy of a luxury resort in the Maldives.
We are seeking a dynamic hospitality e-commerce leader who understands how to maximize direct revenue, elevate online brand presence, and deliver exceptional digital guest journeys in the highly competitive luxury travel market.
RESPONSIBILITIES:
- Develop and execute e-commerce and digital marketing strategies to drive online revenue and direct bookings.
- Lead SEO, SEM, PPC, social media marketing, digital advertising, and online distribution initiatives.
- Optimize resort websites, user experience, content, and conversion rates.
- Collaborate with Revenue Management and other departments to maximize profitability and achieve business objectives.
- Monitor website performance, analytics, campaign results, and competitor activities to identify growth opportunities.
- Oversee CRM, customer databases, targeted campaigns, and customer acquisition and retention initiatives.
- Manage external agencies, technology partners, and the E-Commerce team to ensure effective project delivery.
- Prepare performance reports, manage departmental budgets, and identify innovative digital solutions.
REQUIREMENTS:
- A Bachelor's degree in Business, Marketing, Communications, Internet Marketing, Management Information Systems, or a related field. A postgraduate qualification is an advantage.
- Minimum 5 years of experience in e-commerce and online marketing, including digital campaign management and marketing automation.
- At least 5 years of website management experience.
- Strong knowledge of SEO, SEM, digital advertising, web analytics, HTML, CSS, and content management systems.
- Experience with metasearch platforms, revenue management systems, and hospitality or travel industry distribution.
- Proven experience in team leadership, project management, and external agency management.
- Excellent written and verbal English communication skills, with strong analytical, strategic, and problem-solving abilities.
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