- Location
- Charles & Keith Taiwan
- Workplace
- Onsite
- Type
- Full-time
- Department
- Marketing
- Seniority
- Manager
- Source
- Workday
Description
We're on the lookout for individuals who are passionate about fashion, think outside the box, and have an eye for innovation.
Unleash your potential with us, and join us as we create joy and excitement in our global community to empower people to express themselves freely through fashion.
• Develop, drive & own retail marketing strategy including offline events and activations to fuel business growth and brand equity. • Manage and deliver marketing strategies across all consumer touch points to raise brand awareness and conversion. • Plan and manage daily operations for social media platforms, including Facebook, Instagram, LINE and Threads. • Plan and execute local content creation projects, including shooting and on-site management. • Data analysis on regular basis to evaluate the performance of retail marketing & social media platforms and optimize strategies. • Drive collaboration between cross functional teams including retail operations, visual merchandising, e-commerce, merchandising and CRM as well as HQ marketing peers to deliver and improve go-to-market process. • Leverage and integrate market trends and consumer insights to deliver effective consumer led campaigns and brand experiences. • Align with line manager to implement and execute other marketing communications campaigns or projects. • Perform all other job-related duties as assigned.
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