Channel Sales Director

About Us

Observe.AI is the AI Agents platform for customer experience, designed to help organizations deliver faster, smarter, and more efficient customer service at scale. The platform enables businesses to deploy specialized AI Agents that autonomously execute work across the full CX lifecycle—from handling customer conversations to supporting frontline teams and optimizing operations.

Each AI Agent is purpose-built for a specific role, equipped to understand context, make decisions, take action, and continuously improve outcomes. This allows organizations to increase resolution speed, elevate service quality, and reduce operational costs while empowering your frontline team to focus on higher-value work.

Built on a CX-native foundation, Observe.AI helps leading brands like DoorDash, Affordable Care, Signify Health, and Verida improve customer satisfaction, boost agent productivity, and deliver consistent, scalable performance across every customer interaction.

The Opportunity

As Channel Sales Director at Observe.AI, you will play a pivotal role in driving our channel partner strategy and fostering strong relationships with the channel partner ecosystem. The ideal candidate will possess a proven track record of successful channel management, with a focus on building and nurturing partnerships to drive business growth. This role requires a results-oriented individual who can effectively collaborate with partners, internal teams, and executive leadership to achieve strategic goals.

What you’ll do:

• Develop and execute a comprehensive regional channel partner strategy in alignment with Observe.ai's overall business objectives
• Cultivate and maintain strong relationships with existing channel partners, providing necessary support and resources to ensure their success in promoting Observe.ai solutions
• Identify and onboard new channel partners, including Sub-Agents, and `Value-Added Resellers (VARs) to expand market reach and drive revenue growth
• Collaborate cross-functionally with Sales, Marketing, Product, and Customer Experience teams to align channel efforts with the overall company strategy
• Drive partner engagement through regular communication, training, and joint marketing initiatives
• Conduct market analysis and identify emerging opportunities, competitive trends, and potential areas for channel expansion
• Provide regular reporting and insights to the VP of Channels on channel performance, pipeline development, forecasting and partner feedback
• Collaborate with partners to develop joint go-to-market plans, including sales enablement, lead generation, and customer success strategies
• Represent Observe.ai at industry events, conferences, and partner meetings to enhance brand visibility and strengthen partner relationships

Who you are:

• Minimum of 7 years of experience in channel management, preferably in the technology or software industry
• Proven track record of exceeding channel sales targets and driving partner engagement
• Strong understanding of the customer experience (CX) landscape and its importance in driving business outcomes
• Exceptional communication and interpersonal skills, with the ability to build rapport and influence at all levels of an organization
• Strategic thinker with the ability to develop and execute on long-term channel strategies
• Demonstrated ability to work independently, prioritize tasks, and manage multiple projects simultaneously
• Willingness to travel within the assigned region as needed

Why You’ll Love It Here 

• Competitive compensation including equity: Market-aligned base pay, performance incentives, and meaningful equity ownership
• Excellent medical, dental, and vision insurance options: Comprehensive medical, dental and vision benefits for employees and eligible dependents
• Flexible Paid Time Off: Our unlimited, flexible PTO policy empowers you to take the time you need to recharge, maintain balance, and perform at your best.
• Additional Time to Recharge: 10 company holidays, an annual company-wide Winter Break, and paid parental leave to fully support life outside of work.
• 401(k) plan: Long-term financial planning support with tax-advantaged retirement savings
• Quarterly Lifestyle Spending Account: Flexible quarterly stipend to support wellness, learning and professional development, and personal growth
• Monthly Mobile + Internet Stipend: Support for remote and hybrid work connectivity needs
• Pre-tax Commuter Benefits: Tax-efficient transit and commuting support for hybrid and in-office employees
• Autonomy and Agency: Play a meaningful role in scaling a category-defining GenAI platform transforming the future of customer experience.

Salary Range

The targeted OTE for this full-time position is $265,000 to $280,000 with a 60/40 base to variable split. Base salary will range from $159,000 to $168,000 with a variable component of $106,000 to $112,000.Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives and equity (in the form of options). This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices.

Our Commitment to Inclusion and Belonging

Observe.AI is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Observe AI does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Observe.AI also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.

We welcome all people. We celebrate diversity of all kinds and are committed to creating an inclusive culture built on a foundation of respect for all individuals. We seek to hire, develop, and retain talented people from all backgrounds. Individuals from non-traditional backgrounds, historically marginalized or underrepresented groups are strongly encouraged to apply.

If you are ambitious, make an impact wherever you go, and you're ready to shape the future of Observe.AI, we encourage you to apply. For more information, visit www.observe.ai.

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