- Location
- Taipei, Taiwan
- Workplace
- Onsite
- Type
- Full-time
- Department
- Marketing
- Seniority
- Mid-Senior Level
- Experience
- 3+ years
- Industry
- Consumer Goods
- Category
- Marketing
- Role type
- Individual Contributor
- Environment
- Office
- Source
- SmartRecruiters
Overview
As a Brand Marketing Manager at Red Bull Taiwan, you'll drive brand awareness and consumption growth through strategic marketing initiatives. You'll transform consumer insights and market research into compelling brand strategies, monitor brand perception across social media, and develop creative campaigns that address market opportunities. The role involves managing advertising plans, product launches, and packaging innovations while ensuring brand consistency across all touchpoints. You'll collaborate with trade marketing teams, manage creative and media agencies, and support the Head of Brand in business planning. The position requires at least 3 years of FMCG brand marketing experience, strong analytical abilities, and proven success in generating consumer insights that translate into high-impact brand initiatives.
Skills
About Red Bull Taiwan
Red Bull Taiwan is part of the global Red Bull organization, focused on delivering premium energy drinks and brand experiences.
