CRM Operations Specialist

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role...

As a Campaign Specialist, you will be responsible for supporting user retention and engagement across key messaging channels, including email, push notifications, and in-app messaging. In this role, you will execute marketing campaigns for HBO Max and discovery+ ensuring accuracy, quality, and timely delivery.

You have strong attention to detail, an interest in CRM and marketing operations, and a passion for delivering impactful customer communications. You are organised, collaborative, and able to manage multiple priorities in a fast-paced environment.

Your Role Accountabilities...

• Support the end-to-end campaign operations process, from request intake to campaign deployment.
• Assist with audience segmentation and campaign setup to support marketing objectives.
• Build one-off campaigns within the Braze platform.
• Coordinate campaign reviews and approvals with relevant stakeholders.
• Maintain campaign tracking and scheduling within project management tools.
• Execute and launch campaigns in Braze.
• Collaborate closely with Marketing Strategy teams to support campaign goals.
• Partner with Creative, MarTech, and Legal teams to ensure campaigns are delivered accurately and on time.
• Perform quality assurance checks and validate campaign setup prior to launch.
• Monitor campaign deployment and escalate issues when needed.

Skills and Experience

• Min 1 year of experience in CRM, digital marketing, campaign operations, or a related field.
• Experience with email marketing platforms, CRM tools, or marketing automation platforms; Braze experience is a plus.
• Familiarity with audience segmentation and campaign execution processes.
• Experience using project management tools such as Monday.com, or similar platforms.
• Basic understanding of HTML and dynamic content is an advantage.
• Strong organisational skills and attention to detail.
• Ability to manage multiple projects and deadlines simultaneously.
• Bachelor's degree in Business, Marketing, Communications, or a related field preferred.
• Fluency in English, both written and spoken, is required.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.