Service Business Manager – AGS Etch Focal

About the Role

Applied Materials is seeking a Service Business Manager – AGS Etch Focal to lead strategic customer engagements and drive service business growth and penetration across customers. In this role, you will act as the single-threaded business owner for prioritized customers, responsible for identifying, shaping, and scaling high-impact service opportunities across the Etch portfolio. You will operate at the intersection of customer strategy, field execution, and product development, partnering closely with account, business development and sales teams, and product organizations to accelerate service adoption, and maximize customer value.

This is a highly visible role with direct impact on revenue growth, and long-term customer partnership outcomes.

What You’ll Do

Customer Ownership & Strategic Engagement

• Own end-to-end service business performance for assigned strategic Etch customers, with accountability for service growth, penetration, and profitability.
• Develop account-specific service strategies aligned to customer roadmap, fab priorities, and technology transitions.
• Act as the primary commercial focal for service opportunity identification, shaping, and closure.
• Develop customer-specific value propositions, pricing strategies, and business cases for service offerings.
• Strengthen customer engagement models with a focus on long-term value creation and partnership.

Opportunity Creation & Service Penetration

• Identify and prioritize high-value service opportunities (ELS, performance services, upgrades, digital/AI-enabled services) based on customer needs and installed base analysis.
• Lead value-based selling by articulating clear ROI tied to yield, uptime, cost, and ramp acceleration.

Cross-Functional Execution

• Partner with Sales, Account Teams, and Field Operations to convert opportunities into executable deals and ensure successful delivery.
• Enable sales through clear messaging, deal frameworks, and negotiation support.
• Collaborate with Product Marketing, Engineering, and Operations to align service offerings with customer needs and close gaps.
• Drive alignment across AGS, SBU, and regional teams to ensure consistent execution and prioritization.

Executive & Customer Communication

• Lead customer-facing discussions to position service strategy and roadmap alignment.
• Deliver executive-level updates on customer performance, opportunity pipeline, and growth strategy.

Minimum Qualifications

• Advanced degree or equivalent experience with 3+ years of relevant industry experience.
• Experience in semiconductor equipment, Etch products, service business, or fab operations.
• Demonstrated experience in customer-facing roles, account management, or business ownership.
• Understanding of service business models, including attach, renewals, and performance-based offerings.
• Proven ability to drive commercial outcomes and influence cross-functional teams.
• Strong analytical and financial skills, including experience with Excel, Power BI, or similar tools.
• Excellent communication skills with ability to engage customers and senior leadership.

Preferred Qualifications

• Experience managing or supporting strategic semiconductor accounts with revenue ownership or growth targets.
• Deep understanding of Etch applications, and process challenges.
• Experience driving service penetration, pricing strategy, or portfolio expansion.
• Exposure to AI/digital service solutions, predictive maintenance, or data-driven service models.
• Strong stakeholder management skills across field, BU, and corporate functions.
• Customer-first mindset with ability to translate technical challenges into commercial opportunities.

## Qualifications

### Education:

Bachelor's Degree

### Skills

### Certifications:

### Languages:

### Years of Experience:

7 - 10 Years

### Work Experience:

## Additional Information

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### Shift:

10-Day 8-Hr (United States of America)

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### Travel:

Yes, 10% of the Time

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### Relocation Eligible:

No

### Referral Payment Plan:

Employee Referral (Standard)

Salary Range:

$147,000.00 - $202,500.00

The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.

Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.