Position Summary...

The Senior Analyst, Campaign Management is responsible for the end-to-end management of Digital Flyer campaigns, overseeing the full campaign lifecycle. As the subject matter expert for Digital Flyer, this role partners closely with cross-functional teams to ensure campaigns are executed accurately, delivered seamlessly, and aligned with advertiser objectives.

In addition to Digital Flyer ownership, the Senior Analyst supports the optimization of other digital advertising campaigns by leveraging performance data and insights to identify opportunities, resolve issues, and improve campaign effectiveness, operational efficiency, and advertiser outcomes.

 

 

What you'll do...

• Own end-to-end Digital Flyer campaign management, ensuring all phases from execution through post-campaign analysis are delivered accurately and on time. 

• Serve as the Digital Flyer subject matter expert, coordinating across internal teams and external partners to align objectives, timelines, deliverables, and dependencies 

• Ensure Digital Flyer campaigns meet quality, brand, regulatory, and operational standards throughout the campaign lifecycle. 

• Support optimization of other digital advertising campaigns, partnering with Campaign Managers to identify performance opportunities and resolve delivery challenges. 

• Monitor campaign health and performance against key metrics, proactively identifying opportunities to improve delivery, engagement, return on investment, and overall campaign effectiveness. 

• Analyze campaign data and performance trends to develop actionable insights, optimization recommendations, and client-ready reporting. 

• Identify, troubleshoot, and resolve campaign issues while proactively mitigating risks to campaign performance and advertiser satisfaction. 

• Proactively manage campaign timelines, risks, issues, and process gaps to ensure seamless execution and delivery. 

• Contribute to operational excellence by identifying process improvements that increase efficiency, scalability, and campaign effectiveness. 

Qualifications 

• 3+ years of experience in campaign management, digital advertising, ad operations, or digital marketing, preferably within retail media, e-commerce, or a fast-paced digital environment. 

• Demonstrated experience managing digital campaigns across the end-to-end campaign lifecycle, including execution, monitoring, optimization, troubleshooting, and reporting. 

• Strong analytical skills with the ability to interpret campaign performance data and translate insights into actionable recommendations. 

• Proactive, solution-oriented mindset with strong problem-solving and stakeholder management capabilities. 

• Strong attention to detail with a commitment to campaign quality, accuracy, and operational excellence. 

• Excellent communication and storytelling skills, with the ability to effectively communicate campaign performance, insights, and recommendations to cross-functional stakeholders. 

• Ability to manage multiple campaigns and priorities while working effectively in a collaborative and evolving environment. 

• Experience with digital advertising platforms, campaign management tools, and reporting dashboards is an asset. 

 


Leadership Expectations:

Respect the Individual:

Demonstrates and encourages respect for others; drives a positive associate and customer experience for all; embraces differences in people, cultures, ideas, and experiences; supports workplaces where associated feel seen and connected through a culture of belonging, so all associates thrive and perform; contributes to an environment allowing everyone to bring their best selves to work.

Demonstrates engagement and commitment to the team, developing others through feedback, coaching, mentoring, and developmental opportunities; and recognizes others’ contributions and accomplishments.

Builds strong and trusting relationships with team members and business partners; works collaboratively to achieve objectives; communicates with impact and listens attentively to a range of audiences; and demonstrates energy and positivity for own work.

Acts with Integrity:

Maintains and promotes the highest standards of integrity, ethics and compliance; models the Walmart values and leads by example to foster our culture; supports Walmart’s goal of becoming a regenerative company by making a positive impact for associates, customers, and the world around us (e.g., creating a sense of belonging, eliminating waste, participating in local giving).

Follows the law, our code of conduct and company policies, and encourages others to do the same; supports an environment where associates feel comfortable sharing concerns; reinforces our culture of non-retaliation; listens to concerns raised by associates and takes action; acts with accountability for achieving results in a way that is consistent with our values.

Is consistently humble, self-aware, honest, and transparent.

Serve our Customers:

Delivers results while putting the customer first and applying an omni-merchant mindset and acts with an Every Day Low Cost mindset to drive value and Every Day Low Prices for customers.

Adopts a broad perspective that considers data, analytics, customer insights, and different parts of the business when making plans.

Strive for Excellence:

Consistently raises the bar and seeks to improve; demonstrates curiosity and a growth mindset; seeks feedback, asks thoughtful questions; supports innovation and intelligent risk-taking; and exhibits resilience in the face of setbacks.

Implements and supports continuous improvements and willingly embraces new digital tools and ways of working.

The pay range for this position is $74 000,00 - $101 750,00. Pay will be determined based on relevant experience.

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L’échelle salariale pour ce poste est de 74 000,00 à 101 750,00. La rémunération sera déterminée en fonction de l’expérience pertinente.

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Age – 16 or older

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location…

1940 Argentia Rd, Mississauga, ON L5N 1P9, Canada

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