- Location
- Atlanta, GA
- Type
- Full-time
- Department
- Marketing
- Seniority
- Manager
- Education
- Bachelor
- Source
- ApplicantPro
Description
Rimports is a leader in the home fragrance category with premium quality products across a broad range of sub-categories. We are looking for an Associate Brand Manager to help fulfill our growth ambitions across one of our key business segments by leading both innovation and core commercialization initiatives. In this role, you will serve as leader for an assigned sub-category, leading cross-functional projects, analyzing business performance, and helping to shape the future growth trajectory for the business. This is an opportunity to demonstrate ownership, influence strategy, build marketing expertise and develop critical collaboration skills in a fast-paced, entrepreneurial, consumer products environment.
Essential Duties and Responsibilities
- Analyze marketplace trends and consumer insights to identify growth opportunities
- Develop business cases for innovation and core growth initiatives
- Lead cross-functional teams to develop and commercialize winning innovation projects
- Lead creation of all packaging and marketing communication assets
- Define the optimal distribution, assortment, pricing, and promotions and help to secure it in the marketplace
- Monitor sales and financial performance and recommend corrective actions when needed
- Support annual operating plan and budget development
- Present recommendations to senior leadership
Qualifications:
- Bachelor's degree in marketing or related field
- 2+ years leading successful brand and product initiatives in the consumer goods space
- Self-motivated, focused on results, and detail oriented
- Exceptional communication, project management and execution skills
- Experience leading a cross-functional team while acting as a team player
- Strong business acumen and analytical skills
- Creative thinker and problem-solver
- Previous P&L management responsibility
- Experience with a leading CPG company/brand a plus
- Home or personal fragrance experience a plus