Automotive Internet Sales Manager

Description

Mercedes-Benz of Fort Walton Beach is seeking an experienced and driven Internet Sales Manager to lead our digital sales operations and maximize online lead conversion. This position is responsible for managing all internet sales inquiries, overseeing digital customer engagement, and working closely with the sales team to convert online leads into showroom appointments and vehicle deliveries.

About the Role

As the Internet Sales Manager, you will manage all incoming digital leads and ensure every customer receives a prompt and professional response. You will monitor lead performance, implement effective follow-up strategies, and help drive consistent internet sales growth.

Key Responsibilities

Respond promptly to all internet leads through CRM, phone, email, and text

Manage and track all online lead sources and digital inquiries

Monitor internet sales performance and produce reporting on lead activity and conversions

Set and exceed monthly appointment and sales goals

Ensure consistent follow-up with customers to maximize conversion rates

Coordinate with sales managers and marketing partners to optimize digital lead generation

Maintain accurate CRM records and customer communication logs

What We Offer

Competitive base salary with performance-based bonuses

Health, dental, and vision insurance

401(k) with company match

Paid time off and paid holidays

Professional development and advancement opportunities

Supportive and professional team environment

Requirements

Previous experience in automotive internet sales or BDC leadership

Experience using CDK DMS and Elead CRM is required

Strong communication, organizational, and follow-up skills

Ability to manage high lead volume and maintain strong response times

Ability to work in a fast-paced, performance-driven dealership environment