- Location
- Columbia, MD
- Department
- Marketing
- Seniority
- C-Level
- Source
- PCRecruiter
Description
- Digital health company focused on AI-powered chronic condition management at the intersection of cardiometabolic care and digital therapeutics
- Transforms fragmented patient data into personalized, predictive insights connecting members, care teams, and partners
- Operates a white-label model powering digital health programs for major retail pharmacy, pharmaceutical, and health plan partners
- Clinically validated platform with a strong IP portfolio and multiple FDA clearances supporting credibility in regulated healthcare environments
- Demonstrated commercial momentum with significant revenue growth and first-time profitability, positioned for continued expansion in the chronic care and digital therapeutics market
- Define the commercial path to growth and profitability for the company and the establishment of an effective growth process and infrastructure.
- Develop a strategy and provide leadership for enterprise-wide business development opportunities.
- Develop and implement the company’s sales strategy across key market segments to ensure that the company identifies and optimizes a clear path to aggressive growth.
- Lead sales channels to meet and exceed revenue targets.
- Assess, build, and manage an array of necessary channels capable of delivering on the company’s growth objectives in the company’s core markets
- Manage the entire end-to-end sales process, from lead generation to pipeline management through contract execution and implementation consultation
- Partner with Marketing to lead the development of the company’s marketing strategy with an emphasis on achieving market penetration and sales growth with a particular emphasis on cost-effective customer acquisition and market demand generation.
- Maintain up-to-date information on industry trends and the competitive landscape as thought leader and consultant, acting as subject matter expert
- Represent externally as a growth leader at industry conferences, in the press, and across the broader payer ecosystem.
Required Experience and Qualifications:
- 10+ years of executive leadership experience (VP or C-suite) scaling a B2B or B2B2C SaaS company
- Deep understanding of healthcare delivery, reimbursement models, and compliance in the digital health space.
- Ability to thrive in a fast-moving, high-stakes market. Proven ability to pivot strategies based on data insights without disrupting organizational stability.
- Developing familiarity with CMS Access and government rural health initiatives.
- Demonstrated experience in developing and executing successful commercialization strategy for a digital health product in evolving markets.
- Strong negotiation and analytical skills while still possessing a “roll up your sleeves” attitude.
- Fluent with the changing landscape of revenue and cost management related to Payer care management and provider networks.
- A strong track record of successfully leading sales teams and meeting/exceeding quota.
- Strong understanding of Salesforce and building sales operation processes
- A leader who inspires others to think creatively, challenge processes, come with solutions, and work collaboratively with colleagues at all levels of the organization.