- Location
- SG
- Type
- Full-time
- Department
- Sales
- Education
- Bachelor
- Source
- Eightfold
Description
Support the Area Sales and Operations Manager (ASOM) in achieving retail sales targets and business objectives by: Managing daily counter operations efficiently. Developing and supervising Beauty Advisors (BAs) and Airport Coordinators (APC). Coordinating marketing activities and executing point-of-sale strategies for product launches and promotions. Planning, implementing, and monitoring incentive programs for BAs. Leading and motivating BAs and APCs to maximize brand retail sales. 1. Retail Sales Management Collaborate with the Area Sales and Operations Manager (ASOM) to review monthly retail sales targets and performance for each location. Analyze business results against sales objectives, trends, and competitive landscape. Prepare and deliver monthly sales reports with commentary. Ensure brand and counter presentation, including visual merchandising, consistently aligns with brand standards and philosophy. Oversee and implement all promotional activities and in-store programs. Communicate updates to Beauty Advisors (BAs) to ensure awareness of the marketing calendar and ongoing promotions. Provide targeted guidance and instructions to BAs, tailored to individual strengths and development needs, to support achievement of sales goals. Ensure proper order replenishment and product assortment review in close collaboration with ASOM Manage and follow up on product launches and testers Support Promotional Events/ Activities Coordinate and execute setting up details relating to High Profile Promotions and in-store programs and promotions working with Field Merchandiser or Project Executive Provide feedback on marketing opportunities and monitors & identifies marketing potential for new and existing products and promotions. Ensure all go-to-market materials and promotional elements are available in store to support launches. Assist ASOM in BA headcount and productivity to ensure sufficient staffing coverage for the counters Evaluate the performance of BAs and work closely with training managers to enhance product knowledge and sales techniques to improve performance Ensure Beauty Advisors uphold grooming standards of the brand Work with ELC Beauty Advisors or Retailers BAs and coach them to achieve their sales goals. Bachelor's degree in business management/administration or similar degree Minimum of 3 years' relevant experience in Retail Operations or Sell-out roles, preferably in the travel retail industry Well groomed Good organization and communication skills Good presentation skills Proficient in MS Office and Excel Willingness to travel (50%) Proven sales track record