Demand Generation Specialist
Lsa Hr
·1 week ago
- Location
- Mexico
- Workplace
- Remote
- Type
- Full-time
- Department
- Marketing
- Source
- Lever
Description
The Demand Generation Specialist plans, executes, and measures outbound and lifecycle marketing campaigns that generate qualified leads and pipeline. Working with Marketing and Sales, this role aligns lead qualification and handoff processes and improves campaign performance through data analysis and experimentation. The specialist uses marketing automation, AI tools, and accurate CRM data to improve efficiency, reporting, and decision-making.