(Associate) Data Strategist

Job Description:

We are looking for a data-driven storyteller to join our strategy team. You won’t just be "running numbers"; you will be the bridge between raw data and actionable marketing intelligence. Your role is to transform complex datasets from world-class research platforms into the "heartbeat" of our brand strategies.

Responsibilities

• Data Extraction & Mining: Leverage platforms like YouGov, Meltwater, and GWI to identify consumer trends, brand health, and competitive landscapes.

• Data Organization: clean and organize large datasets in Excel with meticulous attention to detail. You should prioritize data integrity and ensure all analytical cases are built on precise, unrounded figures.

• Visualization & Reporting: Translate data into clear, compelling stories and dashboards that stakeholders can easily digest.

• Business Intelligence: Apply a business-first lens to data, helping the team understand the why behind the numbers to drive ROI and brand growth.

• AI Tools Utilization: Actively explore and integrate AI tools (e.g., Claude, GPT, or automation workflows) to enhance data efficiency and strategic output.

Requirements

• Degree in Business Analytics, Statistics, Economics, or a related field requiring strong quantitative logic.

• Technical Savvy, Expert-level proficiency in Excel and experience with data visualization tools.

• Business Sensitivity: You don't just see numbers; you see opportunities, risks, and human stories.

• AI Practitioner (A Plus): Experience exploring or creating your own AI projects (e.g., building custom GPTs, automating data workflows, or using Gen-AI for content experiments).

• Creative & Social Savvy (A Plus): Project experience or a deep interest in social media strategy and brand activation.

We offer 5 days' work and attractive compensation package to suitable candidates. Interested candidates are invited to submit a detailed resume, including current and expected salary, via the ‘Apply’ function.

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purposes.

Important Notice: Dentsu will never request payment, bank account details, or other financial information from candidates at any stage of the recruitment process, nor communicate through unofficial channels such as Telegram. If you receive suspicious messages claiming to represent Dentsu, please exercise caution and verify their authenticity through official Dentsu channels. For more information, please visit here.

Location:

Hong Kong

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent