Job Title:
Marketing & Affiliate Specialist
Job Purpose:
Our client is seeking a passionate and commercially minded Marketing & Affiliate Specialist/Manager to join their growing organisation. This is a highly hands-on marketing role that combines digital marketing, affiliate management, brand development, and customer acquisition. Working closely with key stakeholders, you will support multiple brands across current and future markets while taking ownership of developing and expanding the affiliate programme. This is not a traditional corporate marketing management role. We are looking for someone who enjoys creating, executing, testing, learning, and continuously improving. Whether you are an ambitious specialist looking to take the next step in your career or an experienced manager who enjoys being actively involved in execution, this opportunity offers significant scope to grow, contribute, and make a lasting impact.
Responsibilities:
- Execute marketing initiatives across multiple brands and markets.
- Assist in the planning and execution of integrated marketing campaigns.
- Develop and maintain strong, consistent brand identities.
- Support customer acquisition initiatives across digital channels.
- Assist with brand awareness and customer engagement campaigns.
- Collaborate with key stakeholders to implement marketing strategies aligned with business objectives.
- Create engaging marketing content for digital platforms.
- Write compelling marketing copy and promotional material.
- Design marketing assets using Canva, Adobe Creative Suite, or similar design tools.
- Produce and edit short-form video content for digital platforms.
- Maintain website banners, landing pages, and promotional content.
- Ensure all marketing material aligns with brand guidelines and messaging.
- Develop and manage content calendars.
- Plan and execute social media campaigns.
- Create engaging content across multiple social media platforms.
- Monitor engagement and identify opportunities to improve performance.
- Stay informed on emerging social media trends and best practices.
- Build, grow, and optimise the affiliate programme.
- Identify and recruit new affiliates.
- Manage affiliate onboarding and relationship development.
- Build long-term partnerships with affiliates, influencers, and content creators.
- Identify sponsorship opportunities and strategic partnerships.
- Monitor affiliate performance and campaign effectiveness.
- Analyse affiliate activity and recommend improvements to maximise ROI.
- Support paid digital marketing campaigns across Meta, Google, and other digital platforms.
- Assist with campaign optimisation and performance improvements.
- Monitor acquisition performance and identify opportunities to improve efficiency.
- Work closely with key stakeholders on growth initiatives.
- Monitor marketing performance across campaigns.
- Analyse campaign data and customer acquisition metrics.
- Prepare performance reports and recommendations.
- Identify trends and opportunities for continuous improvement.
- Optimise marketing initiatives based on data insights and performance analysis.
Experience Required:
- 2–4 years’ experience for Specialist level.
- 5+ years’ experience for Manager level.
- Proven experience in digital marketing.
- Experience managing social media platforms.
- Experience creating engaging marketing content.
- Strong copywriting skills.
- Experience planning and executing digital marketing campaigns.
- Knowledge of customer acquisition principles and strategies.
- Experience analysing campaign performance and marketing data.
- Experience managing multiple projects or brands simultaneously.
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