Associate Director, Recruitment and Admissions

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Associate Director of Recruitment and Admissions

The Associate Director of Recruitment and Admissions provides leadership and oversight of the College’s admissions recruitment team, supporting strategic recruitment initiatives and institutional enrollment goals. Reporting to the Director of Admissions, this position manages daily recruitment operations, develops and implements outreach strategies, and uses enrollment data to improve student engagement and conversion from inquiry through enrollment.

The Associate Director works collaboratively with academic departments, Enrollment Communications, Dual Enrollment, and other College partners to strengthen recruitment efforts, improve the prospective student experience, and support student enrollment.

Essential Functions

Leadership and Staff Supervision

• Supervise, coach, train, and evaluate admissions recruitment staff, establishing clear expectations and promoting accountability for recruitment goals and student service.
• Coordinate daily recruitment activities, staff assignments, outreach schedules, and recruitment territories.
• Foster a collaborative, student-centered team environment focused on continuous improvement and professional development.

Recruitment and Enrollment Strategy

• Implement and assess recruitment strategies targeting high school students, adult learners, transfer students, and other priority populations.
• Coordinate and participate in high school visits, college fairs, open houses, information sessions, and community outreach activities.
• Build and maintain relationships with high schools, community organizations, and educational partners to strengthen recruitment pipelines.
• Monitor recruitment performance and student conversion from inquiry to enrollment, using data to identify opportunities for improvement.
• Collaborate with Dual Enrollment to support the transition of participating students into degree-seeking enrollment.

Admissions Operations and Student Engagement

• Oversee daily recruitment operations and ensure timely, effective follow-up with prospective students.
• Identify and address barriers in the enrollment process, collaborating with College partners to improve student experiences and outcomes.
• Utilize CRM and student information systems to track recruitment activities, analyze enrollment trends, and support data-informed decisions.
• Collaborate with Enrollment Communications and Marketing to support recruitment campaigns, student outreach, and event promotion.
• Recommend improvements to recruitment workflows, technology utilization, and operational practices.

Collaboration and Additional Responsibilities

• Work collaboratively with faculty, staff, and administrators to support institutional recruitment and enrollment priorities.
• Represent Admissions on College committees and at recruitment and community events.
• Serve as a Designated School Official (DSO) or Principal Designated School Official (PDSO), if designated and approved, supporting international student admissions and applicable federal compliance requirements.
• Support assigned recruitment platforms and vendor partnerships
• Assist with admissions and international student inquiries as needed.
• Perform other duties as assigned.

Minimum Qualifications

• Bachelor’s degree required; master’s degree preferred.
• Minimum of five years of progressively responsible experience in college admissions, student recruitment, enrollment management, or a related field, including experience supervising staff.
• Familiarity with Element451 or comparable CRM platforms and Workday, Colleague, or other student information systems (SIS).
• Experience supervising staff, leading teams, or coordinating recruitment initiatives.
• Demonstrated ability to use enrollment data, CRM systems, and technology to evaluate recruitment effectiveness and improve outcomes.
• Strong communication, presentation, organizational, and interpersonal skills.
• Ability to work collaboratively, manage multiple priorities, and provide excellent service to prospective students and families.
• Availability to work occasional evenings and weekends, travel locally for recruitment activities, and transport, set up, and move recruitment materials, displays, and event supplies, including lifting and carrying items up to 20 pounds.

Preferred Qualifications

• Experience in a community college or open-access higher education environment.
• Demonstrated success improving student recruitment, engagement, or enrollment conversion.
• Familiarity with Element451, Colleague, or comparable CRM and student information systems.
• Experience with international student admissions or SEVIS compliance.

Salary Range $65,618 - $76,000 (commensurate with experience)

Benefits

Bucks County Community College offers an exceptional benefits package that includes medical, dental, vision, prescription plans, 403B pension plan, life insurance, short & long-term disability, generous paid time off, tuition waivers, tuition assistance, wellness center, cafeteria, and free parking on a beautiful Bucks County campus.

Background Checks/Clearances

Employment with the College will require successful completion of background check(s) and a pre-placement physical in accordance with College's policies. This position may require occasional travel as part of assigned responsibilities. Candidates must possess a valid driver's license, maintain an acceptable driving record, and successfully complete a motor vehicle records check.

Application

Apply online at: https://bucks.wd1.myworkdayjobs.com/BCCC

Applications must consist of a letter of application addressing this specific position and the candidate’s interest and qualifications for coming to Bucks County Community College, resume/CV, and professional references. References will not be contacted without prior permission. Finalists may be asked to provide additional materials.

Deadline

Applications will be accepted until the position is filled.

We are proud to be an organization that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace. 

Please Note: At this time, the College does not provide work visa sponsorships. To be considered for employment at Bucks County Community College, applicants must be permitted to legally work in the United States without employer sponsorship. Bucks County Community College participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.