Marketing Content Manager

Techtronic Industries (TTI) is a world leader in cordless technology spanning power tools, accessories, hand tools, outdoor power equipment, as well as floorcare & cleaning products. Our focus is on end-users that range from professionals in the industrial, construction and infrastructure sectors to DIYers in home improvement, repair, and maintenance. TTI’s powerful brand portfolio includes MILWAUKEE®, RYOBI®, AEG® - recognized worldwide for their deep heritage and innovative product platforms of superior quality.  
 
The company maintains a global manufacturing and product development footprint, with record world-wide sales of approximately US$15.2 billion and around 50,000 employees in 2026. Hiring exceptional people is a top focus at TTI. This drives a high-performance culture across all levels of our organization and helps to achieve our vision of being number one in the industries we serve. Our unique high-speed decision-making process supports our acute focus on developing superior products and meeting high customer expectations. We view our winning culture as a competitive advantage that powers our growth.   

Based at the European headquarters in Maidenhead, the successful candidate will report into the Senior Content Marketing Manager and would be responsible for planning and delivering marketing content that supports product launches and brand growth across Europe. The role sits within a fast-paced marketing team that creates and distributes marketing assets across EMEA for RYOBI, helping regional markets achieve ambitious sales and growth targets.

Key Responsibilities:

Content Strategy & Production

· Own and manage the power tools content marketing plan for RYOBI.

· Coordinate and deliver content across:

o Photography/stills

o Video production

o Social media

· Collaborate with EMEA Product Management teams to ensure content is delivered on time and adheres to brand guidelines.

· Plan, organise, and manage photography and video shoots, ensuring high-quality asset creation and brand consistency.

Social Media Management

· Support the implementation of the European social media strategy alongside the Senior Content Marketing Manager.

· Coordinate external agencies responsible for EU social channels.

· Collaborate with local markets to share and adapt content for regional activation.

· Track and report monthly social media performance statistics and insights.

Stakeholder & Cross-Functional Collaboration

· Partner closely with European and Global marketing teams to execute content strategies effectively.

· Coordinate the translation and localisation of content assets for European markets.

· Maintain internal communications to ensure key stakeholders remain informed of marketing activity.

Managerial Role

· Manage one direct report - Marketing Assistant, RYOBI & AEG EMEA - providing guidance, prioritisation, and development support.

Brand Management

· Support Above-The-Line (ATL) marketing campaigns, including Pan-European TV advertising and promotions.

· Brief and manage creative agencies to develop campaign assets and ensure delivery against objectives, timelines, and brand standards.

· Maintain RYOBI brand guidelines, monitor marketing activity across European regions to ensure brand consistency.

Ideal Candidate Profile

The role would suit someone who:

· Has experience in content and social media marketing

· Can manage multiple projects simultaneously in a fast-moving environment.

· Feels comfortable with and has experience running a video or stills shoot.

· Understands how to develop content for different marketing channels.

· Has strong organisational and stakeholder-management skills.

· Enjoys working across both strategic planning and content execution.

· Is comfortable collaborating with regional teams across EMEA.

Skills Required:

- 3 Years experience in a similar role or agency background

- Extensive photo/video shoot experience

- 2:1 University Degree or above preferable.

- UK (or equivalent) Driver’s License required.

- Enthusiasm to travel both internationally and in the UK is essential.

- Experience with social media management is preferable.

- Strong communication and presentation skills.

- Excellent organisational, time keeping and project management skills.

- A good team spirit and a strong self-starter.

- Strong computer skills, especially in: MS Excel, PowerPoint, Word, Outlook.

#LI-SK1
#LI-HYBRID

At TTI, we are committed to being an equal opportunity employer. We believe in creating a supportive environment where everyone can thrive and grow. If you're looking to join a forward-thinking company that values collaboration, innovation, and impact — we’d love to hear from you. Apply now and be part of something exciting!

Visit https://www.ttigroup.com to find out more about us