Senior Manager, Media - Portfolio

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

SALARY:  $129,600 - 153,900, bonus eligible and long-term incentive eligible

COMPANY:  

We are home to the nation’s most iconic beer and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling beer – as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. We are powered by a team that shares our passion to create a future with more cheers. Are you ready to join a team that dreams as big as you do?

ROLE SUMMARY: 

The Senior Manager, Portfolio Media Strategy & Investment supports media planning, investment stewardship, and operational excellence across the portfolio. Working closely with the broader media team, cross-functional Connections partners, media agencies, and media partners, this role helps ensure media investments align with business objectives, planning best practices, and portfolio priorities.

This individual serves as a key resource for the broader media team, helping drive process improvements, share best practices, and support efficient planning and investment decision-making across brands. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple projects simultaneously while bringing strong media planning, digital media, and commerce media expertise.

JOB RESPONSIBILITIES

Portfolio Media Support

• Support portfolio-level media planning and investment initiatives across brands.

• Assist in the stewardship, tracking, and optimization of media investments across the portfolio.

• Monitor media marketplace developments and share relevant trends, opportunities, and implications with stakeholders.

• Identify opportunities to improve media effectiveness and investment efficiency.

• Support relationships with media partners and industry contacts.

Commerce Media Support

• Partner with agencies and brand teams to support commerce media planning, execution, and performance management.

• Assist in developing retailer-specific recommendations, investment frameworks, and performance reviews.

• Support day-to-day planning and optimization discussions with agency partners.

• Consolidate learnings and recommendations across brands to inform future commerce media investments.

Process & Operational Excellence

• Help streamline media planning processes, tools, and ways of working across brands.

• Maintain planning templates, trackers, calendars, and investment documentation.

• Identify opportunities to improve collaboration, efficiency, and consistency across teams.

• Support portfolio-wide planning cycles, presentations, and reporting requirements.

Capability Building & Best Practices

• Serve as a resource for media planning and investment best practices.

• Support training and education efforts across the organization.

• Share marketplace updates, case studies, and cross-brand learnings with stakeholders.

• Help identify, evaluate, and scale media innovation opportunities, including influencer partnerships, emerging platforms, and audience-first approaches that support growth among younger and high-potential consumer segments.

• Promote consistent media planning approaches while accommodating unique brand needs.

JOB QUALIFICATIONS

• 5+ years of experience in media planning, strategy, investment, or activation.

• Media agency experience strongly preferred.

• Strong knowledge of digital media, social, video, streaming, commerce media, and traditional media channels.

• Experience managing agency deliverables and planning processes.

• Strong organizational and project management skills with the ability to manage multiple priorities.

• Excellent communication, stakeholder management, and collaboration skills.

• Experience supporting large media budgets and performance reporting.

• Ability to synthesize information, connect learnings across brands, and identify opportunities for process improvement.

• Deep understanding of media planning and investment fundamentals.

• Strong digital and commerce media expertise.

• Highly organized, proactive, and detail-oriented.

• Comfortable managing multiple projects and stakeholders simultaneously.

• Collaborative and relationship-oriented.

• Able to translate complex media concepts into actionable recommendations and best practices.

• Passionate about improving processes and helping teams operate more effectively.

WHY ANHEUSER-BUSCH:  

At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale.   

BENEFITS:

• Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts

• Life Insurance and Disability Income Protection

• Generous Parental Leave and FMLA policies

• 401(k) Retirement Savings options with a company matching contribution

• Chance to work in a fast-paced environment among a company of owners

• Free Beer!