Boutique Director - New Bond Street

Richemont, one of the world leaders in the luxury sector, has various Houses specializing in jewelry, watches and high-end accessories. Each Maison proudly embodies a tradition of style, quality and craftsmanship and Richemont strives to preserve the heritage and identity specific to each of them. At the same time, we are committed to innovating and designing new products in line with the values ​​of our Houses, through a process of permanent creativity.

HOW WILL YOU MAKE AN IMPACT?

As an ambassador of Alaïa, the Store Director embodies the image and values of the Maison. You are responsible for inspiring and developing your team to deliver exceptional client experiences, meet quantitative and qualitative objectives, and ensure the boutique’s growth and success. A strategic thinker with strong leadership and business acumen, you will oversee all aspects of the boutique’s operations, team development, and client engagement.

Sales and Business Development

• Drive boutique sales to consistently meet or exceed monthly and annual targets.

• Identify growth opportunities and implement business action plans to boost performance.

• Build and develop a strong network of corporate partners and business contributors to enhance visibility and sales.

• Lead by example on the sales floor, managing client relationships personally while motivating the team to focus on client development and retention.

Client Experience and Clienteling

• Elevate the in-store experience through exceptional client service, ensuring alignment with the Maison’s values and vision.

• Lead and coach the team on the Alaïa selling ceremony, providing continuous feedback to optimize service delivery.

• Champion clienteling activities, shifting the focus from walk-in customers to proactive client engagement and relationship-building.

• Leverage clienteling tools to achieve client retention, recruitment, and reactivation targets.

Team Management and People Development

• Recruit, train, and develop a high-performing team to deliver best-in-class service and sales results.

• Delegate operations activities and establish clear responsibilities within the team

• Communicate and motivate the team around the strategy and vision of the Maison and their collective and individual contributions.

• Conduct regular team meetings and individual performance reviews, identifying development opportunities and creating robust action plans for growth.

• Recognize and reward achievements while addressing areas for improvement through coaching and feedback.

• Create a business-oriented approach and positive mindset in the boutique through team builder and supportive environment.

Operations and Administration

• Ensure compliance with the Maison’s policies, procedures, and brand standards, maintaining a flawless boutique environment.

• Supervise boutique operations, including inventory, payroll and back-office tasks, to ensure efficiency and accuracy.

• Monitor and maintain visual merchandising standards, ensuring alignment with the brand image.

• Guarantee the boutique’s maintenance and upkeep (lighting, furniture, etc.) in accordance with the Maison’s standards.

Market Awareness and Strategic Initiatives

• Stay informed about competitors’ activities and trends in the luxury fashion market to provide actionable insights.

• Develop partnerships with key stakeholders and participate in local events to strengthen the boutique’s presence.

• Align local strategies with the Maison’s overall goals to ensure consistency and sustainable growth.

HOW WILL YOU EXPERIENCE SUCCESS WITH US?

• Strong experience in luxury retail, with a strong track record in sales, client development, and team management.

• Leadership: Dynamic and inspiring leader with the ability to build and motivate high-performing teams.

• Business Acumen: Strategic thinker with excellent analytical skills and the ability to develop and execute long-term visions.

• Client Focus: Expertise in delivering elevated client experiences and building long-lasting relationships.

• Market Knowledge: Solid understanding of the luxury fashion market and client behavior, particularly in international contexts.

• Language Skills: Fluency in English is essential; additional languages are a plus.

WHAT MAKES OUR GROUP DIFFERENT?

Our true power does not lie in our similarities but in the rich diversity of our arts, cultures, and human skills, as well as our specific ability to foster untapped potential.

• We value freedom, collegiality, loyalty, and solidarity

• We foster empathy, curiosity, courage, humility, and integrity

• We care for the world we live in

YOUR JOURNEY WITH US:

We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals:

• Initial screening call with Richemont Talent Team

• Interview with the Hiring Manager – Retail Area Manager for Alaia

• Interview with the Head of HR for Alaia (UK & International)

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