Global CCO Fruit Ingredients & Citrus Ingredients B2B

PLEASE READ FIRST BEFORE APPLYING

**Top 10 MUST‑HAVES FOR THIS JOB**

1. **B2B Expertise Only** — This is a **pure B2B fruit‑ingredients role**, _not_ FMCG, requiring deep understanding of industrial customers, traders, blenders, beverage manufacturers, and ingredient buyers.

2. **Fruit Ingredients Experience** — Minimum 20+ years in the **fruit‑ingredients sector**, not general food or FMCG.

3. **Citrus Specialization** — Strong commercial experience in citrus (NFC, concentrates, essential oils, aromas).

4. **Existing Customer Base** — Active relationships with global fruit‑ingredient buyers and B2B industry players.

5. **Strong Industry Network** — Well‑established connections with traders, blenders, beverage manufacturers, flavor houses, and distributors.

6. **International Track Record** — Proven success with top international companies across Europe, US, and ideally GCC.

7. **Sales & Marketing Leadership** — Hands‑on leadership of Sales, Marketing, and Business Development teams.

8. **Commercial Strategy Expertise** — Ability to design and execute global commercial strategies for fruit & citrus portfolios.

9. **P&L & Pricing Acumen** — Strong financial skills: pricing, margin optimization, forecasting, profitability management.

10. This job is not about fresh fruits and vegetables

**CHIEF COMMERCIAL OFFICER (FRUIT INGREDIENTS) B2B**

**Preferred: 100% Cairo (Egypt)** — _Option: 50% Cairo / 50% Europe_

**Global Food Ingredients Manufacturer**

**Full‑time | Executive Leadership**

**Start Date: Latest October 2026**

**About the Company**

Our client is investing **300 million USD** in a state‑of‑the‑art production facility, positioning itself as one of the most advanced agri‑food manufacturers in the Middle East. The new plant produces a wide portfolio of high‑value ingredients for global B2B customers:

**Product Portfolio**

• **Citrus concentrates** (orange, lemon, grapefruit)
• **Tomato concentrates** (competitive alternative to Italy/Spain for EU importers)
• **Multi‑fruit purées** (mango, guava, strawberry, tropical blends)
• **Cloudy juice concentrates** (first plant of its kind in the Middle East)
• **IQF frozen fruits & vegetables** (strawberries, broccoli, beans, artichokes)
• **Freeze‑dried fruits & vegetables**

**Customer Segments**

**1\. Blending Houses**

Use fruit purées, citrus & tomato concentrates, multi‑fruit blends, and cloudy juice concentrates.

Supported by orange pulp cells, citrus aroma essences, and cold‑extracted oils for flavor enhancement.

**2\. Food & Beverage Processors**

Purchase nutrient‑rich purées, concentrates, IQF vegetables, freeze‑dried strawberries, and citrus oils.

Products engineered for efficient production, consistency, and premium quality.

**3\. Retail & Food Service**

Ready‑to‑use IQF vegetables, freeze‑dried fruits, and NFC orange juice.

Designed for convenience, sustainability, and superior freshness.

**4\. Private Label Manufacturers**

Tailored solutions using purées, IQF fruits/vegetables, and freeze‑dried ingredients.

Flexible formats and packaging to help brands differentiate in competitive markets.

**Global Markets**

• **North America** – beverage companies, private label brands
• **Europe** – competing with Spain, Italy, Germany in citrus & tomato concentrates
• **Asia** – tropical purées and freeze‑dried ingredients
• **GCC / Middle East** – strong demand for juice concentrates and frozen produce

**About the Role**

We are seeking an exceptional **Chief Commercial Officer (CCO)** to lead global commercial strategy, revenue growth, and market expansion for a fast‑growing sustainable **fruit & citrus ingredients** business. This is a high‑impact executive role driving Sales, Marketing, Category Management, and Business Development across international markets (US, Europe, GCC).

The ideal leader brings **deep B2B food ingredients expertise**, a strong **citrus background**, and an established **global customer network** with traders, blenders, beverage manufacturers, and industrial food companies.

## Tasks

**Key Responsibilities**

🔹 Develop and execute a global commercial strategy for fruit & citrus ingredients

🔹 Drive revenue growth, market penetration, and customer retention

🔹 Lead Sales, Marketing, Category Directors, and Business Development teams

🔹 Oversee strategic accounts, partnerships, and distribution channels

🔹 Shape market‑specific product portfolios and innovation roadmaps

🔹 Build strong relationships with traders, blenders, B2B manufacturers

🔹 Lead pricing strategy, margin optimization, and P&L performance

🔹 Strengthen digital marketing, trade marketing, and lead generation

🔹 Integrate AI tools to enhance commercial efficiency and decision‑making

🔹 Develop and mentor a high‑performance commercial organization

## Requirements

• **20+ years** in commercial leadership
• **7+ years** in senior executive roles
• Strong background in **B2B food ingredients** (mandatory) ✔
• **Citrus ingredients experience** strongly preferred ✔
• Proven track record with **top international companies**
• Experience in **juices, concentrates, IQF, fruit derivatives** ✔
• Global market experience in **US & Europe** (mandatory) ✔
• Existing **customer base & strong networking** with industry players ✔ Ability to scale commercial operations and drive international expansion

**Competencies**

• Strategic market analysis & commercial planning
• Sales & revenue optimization
• Product & category management
• P&L ownership & financial acumen
• Digital marketing & branding
• International business development
• Supply chain & logistics understanding
• Leadership, team development, and change management
• Customer‑centric mindset

**Languages**

🇬🇧 English (required)

🇫🇷 🇮🇹 🇪🇸 French, Italian, or Spanish (strong plus)