Local Marketing & Community Engagement Manager

Description

Job Summary

Walk-On's Sports Bistreaux is a full-service casual dining sports bar known for its energetic gameday atmosphere, scratch-made food, and unmatched hospitality.  Ten Eight Concepts, a multi-unit franchise operator of Walk-On’s Sports Bistreaux, is seeking a creative, organized, and self-motivated Local Marketing & Community Engagement Manager to lead and coordinate marketing efforts across our 10 restaurants in Louisiana and Texas.  We’re looking for someone who takes ownership, brings fresh ideas, and turns those ideas into action. 

The ideal candidate proactively identifies opportunities, coordinates initiatives, supports restaurant leadership, and ensures consistent execution. This is primarily an administrative and marketing coordination role with regular restaurant visits and participation in select events.  We're looking for a dynamic, high-energy marketer who loves being out in the community and inside our restaurants. You'll be the link between corporate marketing and our local stores. You'll make sure every restaurant has a complete, active marketing calendar, carries out brand initiatives well, and builds real relationships in the neighborhoods it serves.

Duties/Responsibilities

Local Store Marketing & Coordination

• Manage monthly and quarterly marketing calendars for all 10 restaurants, ensuring timely submission, planning, and execution.
• Coordinate local promotions, fundraisers, giveback nights, community events, and restaurant marketing initiatives in partnership with General Managers.
• Monitor local marketing budgets, track results, and identify opportunities to improve restaurant traffic, sales, and community engagement.
• Maintain regular communication with GMs and Regional Leadership, including weekly marketing updates, monthly restaurant check-ins, and quarterly site visits.

Community Engagement & Partnerships

• Support restaurants in building and maintaining relationships with schools, churches, youth sports, nonprofits, Chambers of Commerce, and local businesses.
• Identify sponsorships, catering opportunities, fundraisers, and community events that can drive restaurant traffic and brand awareness.
• Encourage consistent restaurant involvement in local business organizations and community activities.
• Attend and support designated restaurant and community events, including those held during evenings, weekends, and holidays.

Corporate Marketing & Initiative Execution

• Coordinate the rollout of corporate marketing campaigns, limited-time offers, menu launches, and brand initiatives across all locations.
• Monitor restaurant readiness and execution, including promotional materials, signage, and team awareness.
• Follow up with restaurant leadership to ensure initiatives are implemented consistently and on schedule.
• Develop and execute marketing projects from concept through completion, including timelines, communication, resources, and follow-through.

Creative Development & Team Engagement

• Proactively develop fresh ideas for seasonal promotions, themed events, community engagement, and restaurant marketing activities.
• Stay current with restaurant, hospitality, and consumer trends, translating ideas into actionable opportunities.
• Plan and coordinate internal restaurant competitions, sales challenges, employee engagement activities, and recognition programs.
• Track participation and results, share successful initiatives, and identify opportunities to replicate them across locations.

Social Media & Content Support

• Provide restaurants with creative Facebook content ideas, promotional messaging, and guidance for upcoming events and activities.
• Develop simple content calendars and resources to help restaurant teams capture and share engaging content.
• Coordinate photos, event highlights, team recognition, and community stories for marketing use.
• Monitor local Facebook activity and encourage consistent, brand-appropriate engagement.

Organization, Communication & Accountability

• Maintain organized tracking of restaurant calendars, marketing initiatives, deadlines, budgets, and results.
• Communicate expectations, coordinate responsibilities, and follow up with restaurant teams to ensure completion.
• Evaluate marketing performance and identify opportunities for improvement.
• Proactively present leadership with new ideas, recommendations, progress updates, and solutions.
• Independently manage priorities and drive initiatives forward without requiring constant direction or oversight.

Requirements

Energetic and outgoing. You enjoy meeting people and walk into a room ready to connect.

Self-starter. You manage your own schedule and priorities across several locations without being told.

Team Player. You play for the name on the front, not the back. You support the restaurants at whatever level is needed.

Organized and follows through. Calendars, deadlines, and checklists keep you on track.

Persuasive and respectful. You can hold GMs accountable while staying a trusted partner.

Flexible Schedule. You're open to evenings, weekends, and events when the community calls.

Brand ambassador. You represent the company professionally and with enthusiasm.

Social media savvy. You know what's trending on Instagram, TikTok, and Facebook, and you know how to make a restaurant stand out online.

Creative idea generator. You always have the next great promo, event, or contest idea. Creative thinking and problem-solving abilities.

Motivator. You know how to rally teams around a friendly competition.

Qualifications

2+ years in local store marketing, field marketing, community relations, or restaurant/hospitality marketing (multi-unit experience preferred)

Restaurant or retail operations experience is a strong plus

Proven ability to plan and run events and promotions

Strong communication, presentation, and relationship-building skills

Comfortable with Google Workspace or Microsoft Office

Strong working knowledge of Instagram, TikTok, and Facebook, including current content trends; experience with Canva or CapCut is a plus

Event planning experience, from concept and logistics through day-of execution

Valid driver's license, reliable transportation, and a clean driving record

Able to travel regularly (about [60-75]% of the time) and work flexible hours, including some nights and weekends

Bachelor's degree in Marketing, Communications, Hospitality, or a related field preferred, but not required

Physical Requirements

Prolonged periods sitting at a desk and working on a computer.

Must be able to lift 30 pounds at times.