Manager: Brand Creative Delivery and Governance

Let's Write Africa's Story Together!

Old Mutual is a firm believer in the African opportunity and our diverse talent reflects this.

Job Description

Key Result Areas:

Operational Delivery:

• Creative Strategy implementation: Implementing the visual tone, style, and narrative for campaigns, brand identities, and products.
• Leading Creative Design, including Brand Identity and the evolution and the management thereof to create high quality, engaging content at scale (both offline, online as well as audio visual creative assets). Collaborate with relevant creative agencies to ensure adherence to Brand guidelines and positioning.
• Integration across OM Design Studio: Drive integration delivery and efficiencies across the three areas of the Design Studio (BTL, Digital and AV)
• Team Leadership: Mentoring and supervising designers, copywriters, art directors, and photographers to deliver high-quality work.
• Brainstorming & Ideation: Leading creative sessions to generate innovative ideas and solutions that meet marketing objectives.
• Review & Approval: Overseeing the production process to ensure all materials align with the creative brief and brand standards.
• Client/Stakeholder Management: Presenting concepts, pitching ideas, and negotiating with clients or senior management.
• Resource & budget oversight: Managing project timelines, deliverables, and budgets to ensure efficiency
• Support in managing the OML brand architecture.
• Oversee the management of the Brand Corporate Identity (CI) development, review, and portal maintenance.

Group Brand Governance and Standards:

• Implement and ensure that standards set in the Brand Framework (principles and protocols for Brand strategy, guidelines, compliance and legal policies) are adhered to across the OML business.
• Lead and support adherence to policies set by working closely with approved external agencies.

People

• Accountable for others' time, tasks and output quality, over short periods.
• Balance own priorities with directing and motivating others.
• Create a climate for optimal performance.
• Individually accountable for delivery through efforts of a team, for periods of up to 1 year.
• Manage team performance.
• Implement the functional resource plan and take corrective action (where required)

Financial Governance and Risk Oversight:

• Responsible for Finance and Risk management, including the management and clearing of audit findings.
• Contribute to functional resource planning and integration.
• Manage the function’s KPIs and implement corrective action.
• Drive and manages accountabilities for certain legislative requirements specifically impacting the way we engage with our customers.

Requirements: Skills, Qualifications and Experience required:

• Relevant tertiary qualification
• Extensive experience in Brand and Marketing essential
• Experience in managing teams

Brand:

Skilled in translating vision into creative delivery. Skilled in managing and aligning all elements to the brand(s) strategy. Advanced skills in implementing effective brand management processes.

Business Finance:

Skilled in budget planning and management, including analysis of costs.

Business & Market knowledge:

Knows the business landscape (Business value chain and key operational areas). Knows the business product/service offering to its customers. Knows broadly the type of market within which the business operates, including the key competitors.

Digital Marketing:

Advanced skills in the use of digital channels to deliver marketing content. Demonstrates in-depth skills in choosing suitable digital channels to match the marketing intent. Skilled in aligning the use of digital channels to the needs of the different customer segments. Guides on ethics and rules around brand, privacy etc. when using digital channels

 

The role is responsible for leading the visual and conceptual direction of communication design artefacts or design projects, acting as the bridge between strategic vision and creative execution. Included in this role is the responsibility to govern the OML brand, managing its integrity and how it is maintained and communicated in the market. This role manages a team of creatives, approve final deliverables and ensures brand consistency across multiple platforms. This role facilitates, co-ordinates and assist in overseeing the implementation of Brand Governance Frameworks, Procedures, Processes and Policies

Skills

Adaptive Thinking, Brand Development, Campaign Management, Change Management, Commercial Acumen, Cultural Awareness, Data Compilation, Evaluating Information, Executing Plans, Managerial Accounting, Market Analysis, Media Management, Oral Communications, Professional Presentation, Target Market Segmentation

Competencies

Action Oriented

Builds Effective Teams

Business Insight

Communicates Effectively

Cultivates Innovation

Drives Results

Ensures Accountability

Manages Complexity

Education

NQF Level 9 – Masters

Closing Date

09 September 2026 , 23:59

The appointment will be made from the designated group in line with the Employment Equity Plan of Old Mutual South Africa and the specific business unit in question.

The Old Mutual Story!