- Location
- Santa Monica
- Type
- Full-time
- Experience
- 1+ years
- Education
- Bachelor
- Closing date
- Today
- Source
- CareersPage
Description
To ensure success as a conversion specialist, you should be passionate about digital marketing and have a firm grasp of key concepts and skills, such as A/B testing and web analytics. A top-notch conversion specialist should have a portfolio of campaigns behind them and be able to improve conversions in several industries with their expertise.
Conversion Specialist Responsibilities:
Developing marketing strategies to increase conversions from online sales.
Working with various digital marketing tools and platforms to manage accounts.
Assisting in the creation and management of marketing campaigns.
Participating in strategic sessions relating to marketing and digital profiles.
Training members of the marketing team in conversion skills.
Explaining indicators and performance to management.
Ensuring that all marketing content follows conversion-related best practices.
Conversion Specialist Requirements:
A bachelor's degree in marketing, digital marketing, or strategic brand communication.
At least 1 years experience in a marketing conversion role or digital marketing.
Experience using conversion assistance tools, such as Google Analytics or Hubspot.
Knowledge of all aspects of conversion enhancement, including copywriting, UX, and web analytics.
A strong technical foundation or background in digital marketing.
Critical thinking and attention to detail.
Strong communication skills.
