Area Sales Executive - Ice Cream

Life tastes better with ice cream 

With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. 
  

We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference.  

What truly sets us apart is how we work.  

We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done.  

We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.  

Job description

Role: Area Sales Executive – Ice Cream

Term: Permanent

JOB PURPOSE:

The Area Sales Executive is responsible for driving sales performance and market expansion within their designated area. This role involves developing and executing sales strategies, identifying growth opportunities, managing customer relationships, and ensuring strong retail execution.

The position also plays a key part in cross-functional collaboration to align on business goals, while ensuring optimal distribution, visibility, and promotion of products at the point of sale.

KEY RESPONSIBILITIES:

Sales Strategy and Planning:

• Develop and execute sales strategies and plans to achieve the company's sales targets in the local modern trade segment within the assigned area.
• Conduct market research and analysis to identify market opportunities, trends, and potential threats.
  

Business Development:

• Identify and pursue new business opportunities to expand the company's market share in the local modern trade channel.
• Establish and maintain strong relationships with key decision-makers at existing and potential accounts.
  

Distribution and Retail Visibility:

• Ensure smooth and efficient distribution of products to modern trade outlets within the assigned area.
• Work closely with the marketing team to optimize product placement and visibility in-store.
  

Promotions and Merchandising:

• Plan and execute promotional activities and campaigns in collaboration with the marketing team to drive sales and enhance brand visibility.
• Monitor merchandising standards to ensure compliance and maximum impact at the point of sale.
  

Cross-functional Collaboration:

• Collaborate with other departments, such as marketing, supply chain, and finance, to align strategies and achieve common business objectives.
  

QUALIFICATIONS AND SKILLS:

• Bachelor's degree in Business, Marketing, or a related field.
• At least 3 years of experience as an Area Sales or a similar role in the FMCG or consumer goods industry.
• Strong understanding of the local general trade, distributor market and retail dynamics.
• Excellent leadership, communication, and negotiation skills.
• Demonstrated ability to achieve sales targets and drive results in a competitive market.
• Willingness to travel within the assigned area as required.

We take pleasure seriously. Join the Ice Cream team now!

Why join us?

This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could! 

You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.

• Roles with real accountability and visible impact

• Free to move fast, experiment and challenge how things are done

• Continuous learning and development as the business grows

• Reward linked to performance and contribution.

Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.

Ready to build the future of Ice Cream?

If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps. 

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Additional information

The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.