Marketing Campaign Coordinator

Marketing Campaign Coordinator | Brooklyn, NY · $50,000–$75,000

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About the Role
We're looking for a driven, organized Marketing Campaign Coordinator to own the execution of our outbound marketing campaigns. You'll manage text message campaigns, engage with leads, coordinate follow-ups, and keep prospects moving through the sales pipeline. As you grow in the role, you'll take on managing and guiding virtual assistants, delegating tasks to keep campaigns running smoothly.

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Key Responsibilities

Campaign Execution

• Execute and manage outbound text message campaigns
• Respond to inbound messages and engage with prospective clients
• Manage retargeting campaigns and re-engage inactive leads

Lead Management & Follow-Up

• Maintain and organize lead lists
• Schedule and track follow-up communications
• Ensure qualified leads complete applications before handing off to sales and underwriting teams

Performance & Optimization

• Track campaign performance and identify opportunities to improve response and conversion rates
• Keep marketing workflows organized and ensure no leads fall through the cracks

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Qualifications

• Highly organized with excellent attention to detail
• Strong written communication skills
• Self-motivated with the ability to manage multiple campaigns simultaneously
• Comfortable using CRMs and messaging platforms
• Process-oriented with a proactive, ownership mindset
• Marketing, administrative, or customer service experience is a plus

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Interested? Send your resume to: [email protected]