AdTech Specialist

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Why we need you

We’re building experiences that wow our customers – and that starts with bold, curious people who want to do work that matters.

If you’re hungry to grow, excited by impact and ready for a challenge that will supercharge your career, this could be your moment.

As our AdTech Specialist, you’ll play a critical role in enabling scalable growth through robust technical marketing infrastructure. You will be responsible for implementing and maintaining tracking frameworks, integrating platforms, and ensuring accurate campaign measurement across the entire user journey.

Your drive and ideas will help us move faster, improve smarter, and stay ahead of the game.

What you’ll do

You’ll take ownership of work that gives us our competitive edge, including:

• Implement and manage technical integrations across marketing platforms, including Google Tag Manager (GTM), postbacks, and server-to-server tracking setups

• Configure and maintain accurate tracking and attribution systems across web and mobile environments

• Integrate and optimise campaigns across platforms such as Google Ads, Meta, TikTok, Apple Search Ads, Moloco, Liftoff, Kayzen, and other in-app networks

• Work with native platforms (Taboola, Outbrain) to ensure effective tracking and performance optimisation

• Collaborate with analytics and development teams to ensure data accuracy and system reliability

• Monitor and analyse campaign performance, identifying opportunities to improve conversion rates, ROAS, and CPC

• Conduct A/B testing and experimentation to continuously improve marketing performance

• Support onboarding and implementation of new tools, tracking technologies, and partners

• Provide technical expertise and guidance to internal stakeholders and marketing teams

• Ensure full funnel tracking visibility, enabling detailed reporting on user journeys and campaign effectiveness

This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.

What you’ll bring

You’re someone who brings:

• Clear, confident communication (written and verbal), and the ability to breakdown complex ideas

• A collaborative mindset, working smoothly with cross‑functional teams to hit shared goals

• Strong organisational skills and the ability to manage multiple projects without dropping the ball

• Exceptional attention to detail and a commitment to high‑quality work

• Adaptability – you stay sharp, productive and positive in fast‑moving environments

• Strong technical experience in digital marketing implementations, including tracking, tagging, and integrations

• Hands-on experience with GTM, postbacks, and server-to-server setups

• Proven experience across major marketing platforms including Google, Meta, and mobile attribution ecosystems

• Exposure to in-app platforms (Moloco, Apple Search Ads, Kayzen, Liftoff) and native advertising platforms (Taboola, Outbrain)

• Solid understanding of attribution models, user journeys, and performance marketing metrics

• Analytical mindset with the ability to translate data into actionable insights

• Strong collaboration skills, working effectively with cross-functional teams (marketing,  product, engineering)

• Ability to manage multiple projects in a fast-paced, performance-driven environment

Desirable skills you’ve got up your sleeve

It would be great if you also have some of the following skills:

• In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends

• Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations

• Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards

• Experience in developing and executing customer retention strategies

• Experience in the online gaming, betting, or high-performance marketing environments

• Knowledge of mobile measurement partners (MMPs) and attribution tools

• Basic knowledge of HTML, JavaScript, and tracking scripts

• Experience with experimentation frameworks and CRO

• Familiarity with data visualisation and reporting tools

Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward.

These competencies are:

• Adaptability

• Ownership and accountability

• Initiating action

• Resilience

• Team orientation

• Integrity

• Innovation

What you’ll get back

We invest in your growth and wellbeing, so you can bring your best:

• Supergrowth is real here. Our learning and development programmes give you the tools, training and opportunities to level up fast.

• Your progress matters. Our Performance tool ensures you get meaningful feedback to support your development and superdrive your career.

• Support that has your back. Our Employee Assistance Programme offers resources for you and your family.

• Employee Assistance Programme (EAP)

• Free Daily Meals

• Free Massages On-site

• Free On-Site Gym

• Group Life Cover

• Funeral Fund Benefit

• Financial Services Assistance

• Curro School Fees Benefit

• Income Continuation Benefit

• Leadership Training

• Referral Bonus

• Medical Aid Subsidy

• Free Sleep Coaching

• On-site Barista

• Retirement Annuity Subsidy

Ready to feel superclass?

At Super Group, your experience matters. We’re honest, fair, and focused on helping you succeed – and your work will have real impact from day one.

Game on!

This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.

Should you not hear from us within 2 weeks, please deem your application as unsuccessful.

The perfect place to work, play and grow!