SVP, Head of Enterprise Digital Product

Axos Bank

Target Range:

$250,000.00/Yr. - $350,000.00/Yr.

Actual starting pay will vary based on factors including, but not limited to, geographic location, experience, skills, specialty, and education.

Eligible for an Annual Discretionary Cash Bonus Target:

Eligible for an Annual Discretionary Restricted Stock Units Bonus Target:

These discretionary target bonuses may be awarded semi-annually based upon your achievement of performance goals and targets.

About This Job

This role is onsite will report full-time to our HQ in San Diego, California. Remote/Hybrid is not offered.

The SVP, Head of Enterprise Digital Product at Axos is a senior executive responsible for defining and executing the company’s enterprise digital product vision, strategy, and customer experience across its direct-to-consumer, securities, and commercial platforms. This role oversees digital product initiatives spanning consumer banking and self-service experiences, securities solutions for RIAs and broker-dealers, and commercial digital capabilities for business clients and internal relationship teams. The Head of Enterprise Digital Product drives innovation, harnesses technology and data, and leads cross-functional teams to deliver differentiated, secure, and scalable digital products that serve retail customers, investment professionals, and commercial clients.

Responsibilities:

Digital Strategy & Leadership

• Define and lead the enterprise-wide digital product strategy across Axos’ direct-to-consumer, securities, and commercial platforms, ensuring all initiatives are customer-centric and deliver measurable value.

• Anticipate competitive and market trends across digital banking, wealth and securities platforms, commercial treasury and servicing capabilities, and embedded digital experiences.

• Champion a customer-first, digital-first, product-driven culture across Axos.

• Ensure that customer insights, feedback, behavioral data, and market intelligence inform strategic decisions and product roadmaps.

Product Strategy & Roadmap

• Own the product vision and roadmap for Axos’ direct-to-consumer digital banking experiences, securities platforms for RIAs and broker-dealers, and commercial digital capabilities.

• Align product development with the needs of retail customers, financial advisors, broker-dealers, commercial clients, and internal business stakeholders.

• Prioritize features and investments based on customer insights, analytics, competitive analysis, regulatory considerations, and market demand.

Customer, Advisor & Client Experience

• Deliver secure, intuitive, and differentiated digital experiences across Axos’ consumer, advisor, broker-dealer, and commercial platforms.

• Integrate advanced capabilities for RIAs and broker-dealers, including portfolio management, trading execution, compliance workflows, and client reporting.

• Enhance commercial client experiences through capabilities such as digital onboarding, payments, account servicing, cash management, reporting, lending and loan management, and relationship support tools.

• Ensure a customer-centric approach across all Axos digital products, placing user needs, feedback, and experience at the core of design and decision-making.

Digital Personalization & Marketing Collaboration

• Drive personalized digital experiences across consumer, securities, and commercial platforms using data insights, behavioral analytics, and AI-driven recommendations where appropriate.

• Work closely with Axos’ digital marketing and business teams to align product capabilities with acquisition, engagement, retention, and relationship growth strategies.

• Collaborate on segmentation, lifecycle journeys, and personalization initiatives to increase adoption, satisfaction, and cross-sell effectiveness.

• Use analytics to continuously refine digital engagement strategies, ensuring relevance and value for retail users, financial professionals, and commercial clients.

• Ensure product and go-to-market efforts are fully integrated, delivering a cohesive and seamless customer journey.

Go-to-Market Strategy & Cross-Functional Collaboration

• Collaborate closely with marketing, sales, operations, and business unit leaders at Axos to define go-to-market strategies for digital products across direct-to-consumer, securities, and commercial channels.

• Align product launches, feature rollouts, and enhancements with business priorities, sales enablement, customer engagement initiatives, and service delivery models.

• Ensure that go-to-market plans integrate customer insights, regulatory requirements, risk considerations, and business objectives.

• Monitor and measure the success of product launches and adoption initiatives, adjusting strategies based on performance metrics and feedback.

• Foster ongoing communication and alignment between product, engineering, marketing, operations, and business teams to maximize adoption, revenue growth, and customer satisfaction.

Performance Metrics & Analytics

• Define, implement, and continuously monitor key performance indicators for consumer, securities, and commercial digital platforms, including acquisition, adoption, engagement, retention, operational efficiency, and revenue impact.

• Establish data-driven dashboards and reporting tools to provide actionable insights for executive leadership and product teams.

• Use analytics to guide product decisions, prioritize feature development, and optimize user experience across all digital channels.

• Set measurable goals for digital product initiatives and track progress against them to ensure alignment with business objectives.

• Foster a culture of data-driven decision-making across product, engineering, operations, and go-to-market teams.

Growth & Market Differentiation

• Drive adoption, engagement, and retention across retail, advisor, broker-dealer, and commercial channels.

• Develop strategic partnerships, where appropriate, with fintechs, data providers, custodians, and other technology partners that enhance enterprise digital capabilities.

• Position Axos competitively across digital banking, securities platform, and commercial digital experience markets through differentiated product strategy and execution.

Leadership & Organizational Development

• Directly manage product management and user experience leadership across enterprise digital channels.

• Build and lead high-performing teams serving direct-to-consumer, B2B securities, and commercial digital products.

• Mentor teams to embrace experimentation, rapid iteration, disciplined prioritization, and innovation.

• Report digital product strategy, progress, risks, and growth opportunities to executive leadership and the board.

• Work collaboratively with software development and project management leaders to evolve the delivery model from project-based execution to product-centric operating practices.

Personal Attributes:

• Innovative: Ability to think creatively and drive innovation.

• Analytical: Strong analytical skills and data-driven decision-making.

• Collaborative: Excellent team player with strong interpersonal skills.

Requirements:

• Bachelor's degree in Business, Engineering, or a related field. MBA preferred.

• 10+ years of experience in product management, digital product leadership, or related roles, with at least 5 years in a senior leadership capacity.

• Strong leadership, strategic thinking, and communication skills, with the ability to work cross-functionally and manage multiple senior stakeholders.

• Deep understanding of digital product development processes, operating models, and methodologies.

• Strong market insight and customer orientation across consumer, securities, and commercial financial services.

Axos Employee Benefits May Include:

About Axos

Born digital-first, Axos delivers financial tools and services that allow individuals, small businesses, and companies to access and manage their money how, when, and where they want. We’re a diverse team of dynamic, insightful, and independent innovators who are excited to provide technology-driven solutions that offer unbeatable value to our customers.

Axos Financial is our holding company and is publicly traded on the New York Stock Exchange under the symbol "AX" (NYSE: AX).

Learn more about working at Axos

Pre-Employment Background Check and Drug Test:

All offers are contingent upon the candidate successfully passing a credit check, criminal background check, and pre-employment drug screening, which includes screening for marijuana. Axos Bank is a federally regulated banking institution. At the federal level, marijuana is an illegal schedule 1 drug; therefore, we will not employ any person who tests positive for marijuana, regardless of state legalization.

Equal Employment Opportunity:

Axos is an Equal Opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, religious creed, color, sex (including pregnancy, breast feeding and related medical conditions), gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship status, military and veteran status, marital status, age, protected medical condition, genetic information, physical disability, mental disability, or any other protected status in accordance with all applicable federal, state, and local laws.

Job Functions and Work Environment:

While performing the duties of this position, the employee is required to sit for extended periods of time. Manual dexterity and coordination are required while operating standard office equipment such as computer keyboard and mouse, calculator, telephone, copiers, etc.

The work environment characteristics described here are representative of those an employee may encounter while performing the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

E-Verify and Right to Work Notices

Axos participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States. The E-Verify program is an internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services.

IER Right to Work Poster (English/Spanish)

E-Verify Participation Poster (English/Spanish)