Senior SEO Specialist

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Job Responsibilities:

A Senior SEO Specialist at Welocalize, will lead strategic SEO initiatives across a diverse portfolio of global clients. Leveraging deep technical expertise and a data-driven mindset, a Senior SEO Specialist is responsible for developing, executing, and optimising comprehensive SEO strategies that drive measurable business outcomes.

• Develop and contribute to comprehensive SEO strategies, including technical audits, content optimisation, and off-site initiatives.
• Oversee SEO performance tracking and deliver actionable insights through advanced reporting.
• Collaborate cross-functionally with content, development, and localisation teams to implement SEO best practices.
• Help identify opportunities to further improve efficiency or quality of work delivered.
• Own the day-to-day delivery of SEO work against customer objectives.
• Lead comprehensive SEO audits, identifying and addressing technical issues.
• Manage and optimise on-page and off-page SEO campaigns.
• Develop and execute advanced keyword strategies for content optimisation.
• Oversee and refine link-building strategies to enhance domain authority.
• Analyse and report on SEO performance metrics, providing actionable insights.
• Stay updated with the latest SEO trends and algorithm changes.

Additional Job Details:

• Ideally 2 years+ experience in SEO.
• Any prior exposure to other digital marketing channels is a plus.
• Ability to work collaboratively with cross-functional teams.
• Up-to-date knowledge of SEO trends and algorithm changes.
• Advocate and demonstrable impact on insights and delivery.

Skills and Knowledge

• Ability to conduct comprehensive SEO audits and competitive analysis.
• Experience in leading SEO projects and initiatives.
• Strong data analysis skills to derive actionable insights and optimise strategies.
• Experience in developing and executing advanced keyword strategies.