- Location
- cary, North Carolina, United States · published
- Workplace
- Remote
- Type
- Internship
- Department
- Education
- Seniority
- Internship
- Source
- Workable
Description
About CWILL
CWILL (pronounced "quill") is a post-purchase and retention suite trusted by 30,000+ Shopify and DTC brands. Our products cover order tracking, returns and exchanges, shipping protection, loyalty and referrals, product reviews, pop-up and email marketing, AI chat and SEO (cwill.com).
About the Project
We're preparing for our year-end strategy review and reassessing our pricing and plans. We're looking for a sharp, detail-oriented researcher for a focused, roughly one-month project. You'll map how our competitors price, package and serve their customers, and turn that into a clear, objective analysis that leadership will use to make decisions.
What You'll Do
- Map the competitive landscape for each CWILL product line: key competitors, their plans and pricing tiers, feature differences, service levels, and target customers.
- Dig deeper into enterprise plans, discounts and contract terms through market research, product reviews, industry reports and customer conversations.
- Analyze qualitatively and quantitatively: compare price per feature, pricing by merchant size, and gaps or opportunities in our own packaging.
- Deliver a final report and presentation with clear recommendations for leadership, plus a structured comparison dataset we can keep updating.
Timeline
- Week 1: Agree on scope and the competitor list; set up the comparison framework.
- Weeks 2–3: Collect data, run merchant interviews, and analyze.
- Week 4: Write the final report and present findings to leadership.