Strategy Intern

Company Description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

 

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

 

Go ahead, the world is waiting.

 

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

 

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

 

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

 

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Overview

We are seeking a bright and dedicated intern looking to experience and learn about the wonderful world of advertising, particularly in creating end-to-end digital experiences for brands to connect better with their customers. 

 

In this role, you will gain hands-on experience on live work for key clients of the Groupe, and get the opportunity to collaborate with multiple cross-function teams in the agency.

Responsibilities

This role is for you if you:

• Want to be a Digital / CRM Strategist – creating content / social / CRM / digital strategy for a variety of clients with a data-driven / research approach
• Can work independently but are also open to working collaboratively with cross-functional teams
• Are comfortable sharing your point of view in discussions, not afraid of being creative in your ideas / strategies, but always still grounding your ideas in the data you found
• Are a critical thinker who loves to solve problems
• Are excited to get involved in pitches
• Love research and curious about many things

Qualifications

• Curious / Inquisitive – a natural tendency to be curious; analytical and can look beyond the surface & data as it is, and trying your their best to dig deep to find the actionable insights that will be useful for the brief / brand
• Strategic – able to distinguish between an observation and an insight, able to spot trends and connect the dots in the data to find opportunities for brands to be relevant & solve their business challenges
• Resourceful – has the initiative to utilize multiple sources & ideate other ways of gathering data
• Flexible and Agile – be able to adapt to swift changes in advertising’s fast-paced working environment
• Attention to Detail – meticulous and detail-oriented, especially in dealing with multiple sources of data
• Diploma/Degree in marketing, business or relevant discipline
• Positive attitude, driven and willing to learn
• Keen interest in strategy, research, analytics and reporting work
• Knowledge in research such as desk, GWI and social listening tools would be a plus