- Salary
- $49k – $73k
- Location
- USA - NJ - Camden, United States of America
- Workplace
- Onsite
- Type
- Full-time
- Department
- Management
- Seniority
- Entry
- Experience
- 1+ years
- Education
- Bachelor
- Source
- Workday
Description
Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8.
Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.
Why Campbell’s…
- Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
- Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
- Campbell’s offers unlimited sick time along with paid time off and holiday pay.
- If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
- Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
- Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.
How you will make history here...
The Social Community Management Specialist will join Campbell’s growing Enterprise Social Team, driving day-to-day community engagement and social listening across the company’s brand portfolio. This role plays a critical part in connecting Campbell’s iconic brands to culture—fueling fandom, identifying trends, and building meaningful relationships with consumers in real time.
This is a hands-on role for a culturally fluent, social-obsessed individual who thrives in fast-moving environments and understands how to turn conversations into insights, engagement, and brand impact.
What you will do...
Always-On Engagement & Monitoring
Execute real-time community management across platforms, ensuring brand-right, culturally relevant engagement.
Conduct always-on monitoring of social listening dashboards and native platform feeds.
Fuel fandom through direct engagement with brand fans and communities.
Drive awareness, discovery, and affinity through off-feed engagement.
Ensure our brands’ social presence feels human, responsive, and deeply connected to the consumers we serve.
Trendspotting & Cultural Relevance
Identify and share timely cultural moments and brand-relevant conversations to inform content and engagement opportunities.
UGC & Community Growth
Lead always-on UGC discovery and usage approval process, enabling a scalable, no/low- cost content engine.
Support Surprise & Delight, Product Seeding, and Brand Fan programs.
Insights, Reporting & Crisis Monitoring
Build and manage dashboards and reports to track sentiment, engagement, and performance.
Deliver ongoing reporting and monitor for potential or confirmed crises, ensuring proper escalation.
Translate community signals into actionable insights for cross-functional teams.
Tools, Operations & Cross-Functional Partnership
Build expertise in and manage day-to-day use of the social listening and community engagement tech stack.
Partner with Social, Paid Media, PR, Legal, Customer Care, and Brand teams on response guidance and escalations.
Support campaign, tentpole, and moment-based activations requiring tailored community management approaches.
Partner with external agency partners to create a seamless and connected social media ecosystem.
Strategy, Governance & Brand Voice
Ensure deep expertise in brand tone and voice; partner with stakeholders to evolve guidance and regularly update response matrices.
Collaborate with social leadership to refresh strategies and playbooks to reflect evolving engagement approaches.
Allocate time effectively across our extensive portfolio of brands to maximize impact based on business priorities.
Who you will work with...
- Reporting into Sr Manager, Social Media
What you will bring to the table... (Must Have)
- Bachelor's Degree
- 1+ years of professional experience in social media, community management, or digital marketing (including internships).
It would be great if you have... (Nice to Have)
3+ years of professional experience in social media, community management, or digital marketing (including internships).
Strong understanding of social platforms, internet culture, and trend cycles.
Excellent writing skills with the ability to adapt tone across brands and channels.
Experience with social listening and community tools (e.g., Sprout, Sprinklr, Brandwatch).
Analytical mindset with ability to interpret sentiment and engagement data.
Highly organized, proactive, and comfortable managing real-time priorities.
Excellent judgment in discerning the right moments and approaches to insert the brand into conversation across the social and digital landscape.
Compensation and Benefits:
The target base salary range for this full-time, salaried position is between
$48,600-$72,800Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
