- Location
- US
- Workplace
- Remote
- Type
- Full-time
- Department
- Marketing
- Seniority
- Lead
- Experience
- 6+ years
- Source
- Eightfold
Description
Support execution of UKG's enterprise thought leadership strategy, developing original, evidence-backed stories around the industry conversations we seek to lead. Translate complex workforce, technology, AI, economic, and business issues into clear, differentiated narratives for C-suite and enterprise audiences. Write, edit, design, and produce content across formats, including articles, reports, data stories, executive perspectives, social content, graphics, video, and multimedia storytelling. Develop editorial briefs and story concepts that connect individual content and moments to UKG's broader thought leadership agenda. Bring strong editorial and visual judgment to every story, maintaining a high bar for originality, accuracy, relevance, and creative execution. 6-8+ years of experience in corporate communications, journalism, digital publishing, thought leadership, editorial strategy, content creation, or a related field. Exceptional editorial judgment, writing, and editing skills, with demonstrated ability to translate complex topics into clear and compelling stories for business audiences. Strong digital storytelling and visual instincts, with demonstrated experience creating content across written, visual, social, video, and multimedia formats. Hands-on proficiency with modern creation and publishing platforms such as Canva, Adobe Creative Cloud, video editing software, social publishing tools, and comparable platforms. Ability to independently capture, edit, and publish high-quality short-form video and other digital content. Experience developing B2B thought leadership, executive content, journalism, or editorial programs for sophisticated business audiences. Ability to synthesize research, data, interviews, customer evidence, and subject-matter expertise into original narratives and content. Strong news instincts and intellectual curiosity, with an active interest in business, technology, AI, economics, people, and the changing nature of work. Ability to move quickly, manage multiple editorial priorities, and collaborate effectively with senior leaders and partners across a complex organization. Experience in digital publishing, business journalism, B2B SaaS, enterprise technology, or a modern newsroom environment. Experience working with proprietary research, data visualization, or data-driven storytelling. Experience interviewing and developing content with senior executives and customers. Strong understanding of how content is discovered and distributed across social platforms, search, AI, earned media, and emerging digital channels. Experience using generative AI and emerging creative technologies to accelerate research, content creation, and publishing. Develop rapid-response content with speed and independence—including the ability to capture, edit, and publish video and other digital content when the moment calls for it. Support executive thought leadership by turning expertise into differentiated stories, points of view, and digital content. Partner across External Communications, Executive Communications, Social, Marketing, Research, Product, Customer Experience, and other teams to bring thought leadership to market. Adapt and extend strong ideas across earned media, executive platforms, owned channels, social, events, search and AI discovery, analyst engagement, and customer conversations. Work fluently across modern creation and publishing platforms—including Canva, Adobe Creative Cloud, video editing tools, social publishing platforms, and AI-enabled creative tools—to develop and activate content with speed. Coordinate with internal partners, agencies, writers, researchers, and creative resources when additional expertise or scale is needed, while remaining comfortable creating and publishing content independently. Help connect thought leadership to product and company moments so launches and announcements reinforce broader narratives UKG is already building.