Principal Software Engineer - New York, NY - FreeWheel

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

This job involves leading software solution development that meets strategic goals and user expectations. It includes integrating applications, enhancing scalability and security, and performing system analyses. It creates comprehensive development documentation, mentors technical staff, and monitors key performance metrics to inform improvements. The job provides technical leadership during design and oversees the software release process, ensuring efficient, on-budget delivery. Collaboration with Quality Assurance guarantees software quality, guiding project planning and resource management.

Job Description

Responsibilities:

• Server as a senior technical leader across our Streaming Hub Applications (including Application Infrastructure) teams, providing technical direction and influence across multiple engineering teams.
• Define and drive the long-term technical strategy for Streaming Hub Applications, partnering closely with Engineering, Product, and Enterprise Architecture.
• Lead cross-cutting architectural initiatives and establish engineering standards that improve consistency, scalability, reliability, and maintainability across the platform.
• Drive modernization of software development and delivery practices, including CI/CD, feature -controlled deployments, automated testing, observability, and operational readiness.
• Establish and drive consistent API architecture, design patterns, and engineering standards across Streaming Hub, supporting an API-first platform strategy.
• Provide technical leadership for Streaming Hub's cloud and infrastructure strategy, including multi-cloud architecture, resiliency, disaster recovery, and infrastructure cost optimization.
• Identify and lead strategic technical investments and refactoring that reduce technical debt, architectural divergence, and operational complexity while increasing engineering velocity.
• Lead adoption of AI-assisted software engineering practices and establish reusable patterns for AI agents and AI-enabled developer workflows.
• Provide technical oversight and design review for large, complex, or cross-team Streaming Hub initiatives, identifying architectural risks and dependencies early.
• Raise the engineering bar through design reviews, operational readiness reviews, and incident learnings, translating recurring issues into systemic engineering improvements.
• Mentor senior engineers and develop a broader bench of technical leaders, capable of driving initiatives across organizational and team boundaries.
• Partner with engineering leadership to improve developer productivity,, onboarding, and engineering consistency, with measurable improvements in engineering velocity, quality, and operational performance.
• Leading the development and implementation of innovative software solutions, ensuring they align with strategic objectives and meet customer needs
• Integrating new applications with existing systems, focusing on scalability and security while conducting thorough system requirement analyses
• Creating and maintaining detailed documentation for software development, promoting best practices and knowledge sharing within the team
• Mentoring engineers and technical staff, fostering a culture of continuous learning and professional development
• Defining and monitoring key performance metrics, using data to evaluate software effectiveness and guide continuous improvement
• Providing technical leadership and guidance throughout the design process, ensuring adherence to best practices and industry standards
• Overseeing the software release process, including development, testing, and deployment, ensuring timely delivery within budget
• Engaging with Quality Assurance to ensure software meets technical specifications and customer expectations, leading project planning and resource allocation
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

AI Systems, AWS Cloud Computing, Enterprise Architecture (EA), Operational Excellence, Software Engineering Principles, Systems Design Engineering, Technical Leadership

Compensation

New York Pay Range: $206,100.54 - $309,150.81

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.    Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.  Additionally, Comcast provides best-in-class Benefits to eligible employees.  We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most.  That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree: Computer and Information Science

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

15 Years +

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.