Yahoo DSP - Account Director

Location: California preferred. Candidates must be based in California or willing to relocate.

We are seeking a highly motivated and results-driven Account Director to join the Yahoo DSP Sales team. In this role, you will drive revenue growth, build strategic client relationships, and serve as a trusted advisor to advertisers, agencies, and brands. You will be responsible for growing Yahoo DSP revenue by helping clients achieve their marketing objectives through innovative programmatic advertising solutions.

Responsibilities

Sales Strategy and Revenue Generation:

• Develop and execute a strategic sales plan to achieve Yahoo DSP revenue targets.

• Identify and prospect new advertisers, agencies, and brands by articulating the differentiated value of Yahoo DSP.

• Build and manage a healthy sales pipeline, accurately tracking opportunities and driving consistent revenue growth.

• Collaborate with sales leadership to develop and execute effective go-to-market strategies.

Client Relationship Management:

• Build and maintain trusted relationships with senior decision-makers across client organizations.

• Understand client business objectives, marketing goals, and challenges to recommend tailored Yahoo DSP solutions.

• Deliver compelling sales presentations and product demonstrations that showcase Yahoo DSP capabilities and performance.

• Provide exceptional client service to drive long-term partnerships, retention, and account growth.

Consultative Selling and Solution Development:

• Analyze client business needs and develop customized programmatic advertising solutions using the Yahoo DSP.

• Partner closely with Product, Marketing, Operations, and Client Services to deliver best-in-class customer experiences.

• Stay informed on industry trends, competitive offerings, privacy changes, and emerging technologies to provide strategic guidance.

• Leverage AI-powered tools and automation to streamline sales workflows, improve account planning, enhance pipeline management, and increase overall productivity.

Cross-functional Collaboration:

• Partner with Yahoo DSP Product and Engineering teams to provide customer feedback, influence product enhancements, and identify opportunities for improvement.

• Collaborate with Client Services and Account Management to ensure seamless onboarding, campaign execution, optimization, and customer success.

• Work closely with Finance and Legal teams to negotiate contracts and ensure compliance with company policies.

Qualifications:

• Bachelor's degree in Business, Marketing, or a related field preferred (advanced degree a plus).

• 7+ years of successful digital advertising sales experience, preferably within the programmatic advertising ecosystem.

• Deep understanding of demand-side platforms (DSPs), programmatic advertising, and the digital media landscape.

• Proven track record of consistently meeting or exceeding revenue targets.

• Strong consultative selling, negotiation, and relationship management skills.

• Excellent communication and presentation skills, with the ability to simplify complex concepts for clients.

• Strong analytical and problem-solving skills, with the ability to leverage data to drive strategic business decisions.

• Self-motivated, proactive, and comfortable operating in a fast-paced, dynamic environment.

• Collaborative mindset with the ability to work effectively across cross-functional teams.

Join our team and play a key role in driving the continued growth of Yahoo DSP. As an Account Director, you will help advertisers and agencies unlock the value of Yahoo's programmatic platform while building strategic partnerships and delivering innovative, data-driven advertising solutions.