- Location
- Greater Toronto Area, ON, CA
- Department
- IT
- Closing date
- Today
- Source
- iCIMS
Description
Job Posting
Digital Commerce Coordinator Co-op
Get ready for a Naan-Traditional placement experience! 🫓
We’re not your average bakery. We’re a team of passionate thinkers and doers who are challenging the idea of what a bakery can be. We operate like a startup, powered by creativity and a ‘roll up your sleeves’ mentality, to give our customers the best possible product.
Job Summary
The Digital Commerce team at FGF Brands drives online growth across our portfolio of brands, including ACE Bakery and Stonefire. We own the digital shelf, brand websites, SEO/AEO strategy, retail media networks, and eCommerce analytics. You’ll be joining a collaborative, fast-moving team that sits at the intersection of marketing, technology, and data. As the Digital Commerce Coordinator (Co-op), you will play a hands-on role supporting three key pillars of our digital strategy. This is a high-impact role where you’ll own real projects from day one, working closely with our team leads and agency partners.
Key Responsibilities
SEO & Answer Engine Optimization (AEO)
- Audit and optimize H1 tags, page titles, and image alt tags across brand websites to improve organic search visibility
- Develop and execute a content plan, aligned with keyword research and seasonal priorities
- Create and maintain AI-optimized FAQs and other structured content to improve brand visibility in AI-powered search results and answer engines
- Monitor SEO performance via GA4 and reporting dashboards, flag opportunities and issues
Retail Media Networks (RMN)
- Manage the end-to-end briefing process for retail media campaigns, coordinating between internal stakeholders and agency partners
- Track campaign timelines, deliverables, and approvals to ensure smooth execution
- Support reporting and post-campaign analysis for RMN initiatives
eCommerce Operations & Analytics
- Optimize private label product content across Syndigo, Salsify, and Profitero to ensure accuracy, completeness, and digital shelf competitiveness
- Lead the integration of Profitero data into the eCommerce team’s recurring shareout, building clear and actionable reporting views
- Assist with digital shelf audits and content scorecards across key retailersÂ
Cross-Functional Collaboration
- Work alongside team leads responsible for retail media, content systems, websites/SEO, and digital shelf optimization
- Coordinate with agency partner PB&J and external platform contacts as needed
- Participate in weekly team meetings and contribute to status updates and objective tracking
Key Requirements
- Currently enrolled in a post secondary co op or internship program in Marketing, Commerce, Business, Analytics, Digital Media, or a related field
- Strong interest in digital marketing, eCommerce, SEO, and data driven decision making
- Comfortable working with data, dashboards, and performance metrics
- Highly organized with the ability to manage multiple projects and deadlines
- Detail oriented with strong written and verbal communication skills
- Proactive, hands on, and eager to take ownership of real business projects
- Curious and adaptable, with an interest in how AI is influencing digital marketing and commerce
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In compliance with Ontario’s Bill 190, we confirm that this posting represents a current, existing vacancy within our organization.
FGF Brands may use Artificial Intelligence (AI) tools as part of our recruitment and selection process. These tools may assist in screening, assessing, or selecting applicants. AI tools are used to support our recruitment process, with final hiring decisions made by our recruitment and hiring teams.
FGF Brands is committed to providing an accessible recruitment process. Accommodations are available upon request for candidates taking part in all aspects of the recruitment and selection process. If you require an accommodation, please let our recruitment team know, and we will work with you to meet your accessibility needs.
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