- Location
- Zurich, CH, Switzerland
- Type
- Contract
- Department
- Marketing
- Seniority
- Manager
- Experience
- 3+ years
- Education
- Master
- Source
- Workday
Description
At Swarovski, you don’t just join a brand - you help reinvent one of the most iconic names in fashion and design. Here, bold ideas matter, creativity drives change, collaboration is valued, and your work shapes how the world experiences brilliance. If you’re ready to push boundaries, grow your skills, and leave your mark where innovation meets timeless elegance, we’re ready for you.
We're looking for a Social Media & Influencer Marketing Manager to drive impactful global social media and influencer marketing activities that strengthen Swarovski's brand presence and storytelling across channels.
This is your chance to shape global campaigns, collaborate with leading talent and creators, and influence how one of the world's most iconic luxury brands connects with consumers through social media and influencer partnerships.
About the Job
As Social Media & Influencer Marketing Manager, you will be responsible for developing and orchestrating the execution of global social media activities (with a focus on Instagram) and influencer marketing initiatives. Working closely with the Global Influencer Marketing Manager, you will ensure that brand campaigns and initiatives are translated into compelling social content and activated through strategic influencer and talent partnerships.
You will be part of a highly collaborative international team spanning Männedorf, Wattens, and Milan and partnering with colleagues across Brand Marketing, PR, Media, Product, Copy, and Regional Marketing teams.
Your responsibilities include, but are not limited to:
- Develop and implement global social media plans, with a primary focus on Instagram.
- Co-develop influencer marketing plans aligned with brand initiatives and business objectives.
- Translate brand campaigns and initiatives into engaging social content and influencer activation frameworks.
- Manage day-to-day social media operations across key platforms.
- Coordinate influencer campaign timelines, influencer scouting, content approvals, and deliverables.
- Act as the central point of coordination across Brand, PR, Media, Product, Copy, Events, Regional, and Social teams.
About You
We are looking for a unique and amazing talent, who brings along the following:
- Bachelor's or Master's degree in Communications, Public Relations, Journalism, Marketing, or a related field (or equivalent practical experience).
- 3–5 years of experience in PR, Communications, Social Media, or Influencer Marketing, either agency-side or in-house.
- Experience within consumer, lifestyle, fashion, luxury, or related industries is highly desirable.
- Strong knowledge of the influencer marketing ecosystem, talent management, and collaboration models.
- Experience executing integrated social and influencer campaigns across global and local markets.
- Experience coordinating talent and influencer activations with PR teams.
- Experience working with Media teams to amplify influencer content.
- Experience partnering with regional teams on local campaign execution.
- Experience ensuring compliance with brand governance and guidelines.
What We Offer
You can expect a range of benefits, including:
- Learning and career development programs to help you grow
- A global employee assistance program offering support in the areas of mental, physical, and emotional health, managerial support as well as financial and legal matters
- Hybrid and flexible work options to support your work-life balance
- Paid volunteering leave to support causes that matter to you
- Exclusive employee discounts on Swarovski products
- Full coverage of accident insurance
- Attractive pension fund conditions
- Subsidized public transportation or free parking
- Employee canteen with buffet
About Swarovski
Swarovski creates crystal-based products of unique quality and craftsmanship that bring joy and celebrate individuality. Founded in Austria in 1895, we design, manufacture, and sell the world’s finest crystals, gemstones, Swarovski Created Diamonds, zirconia, jewelry, accessories, and home décor.
Sustainability and responsibility are at the heart of our brand, from circular innovation to diversity, inclusion, and the philanthropic work of the Swarovski Foundation. We empower people to express their individuality with confidence and respect, and we believe that different perspectives make us stronger.
Swarovski is an equal opportunity employer. We are committed to fair, inclusive recruitment and to building a workplace where everyone feels they truly belong.
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