Senior Manager, Public Relations

As a Senior Manager, you play an essential role in creating change for our clients. You drive our clients’ business as a brand/business steward. You ensure we’re delivering the maximum impact in leading and managing accounts for the agency. And, are responsible for the Golin brand with clients. You are curious, creative, brave, inclusive and collaborative. And, are passionate about driving results. You are relevance obsessed and flawless in your execution. In a nutshell, you’re a progressive business driver.

As a Senior Manager, you own it. You are the day-to-day manager of client programs, deliverables and campaigns. You are the “go to” for your team members as well as subject matter experts. You have a clear understanding of your client’s business and our role in keeping “the train on the tracks.” You are not only reactive but proactive as you anticipate problems and solutions. And, you are sharing your expertise with more junior talent. You provide real-time coaching and demonstrate inclusive behavior to help others succeed. You use your time wisely and prioritize what’s most important.

 

Responsibilities

• Lead the corporate PR/communications initiatives, managing a combination of clients within our wide portfolio
• Demonstrate mastery of details and coordination by managing program planning – research budgets, manage timelines, participate in brainstorms, manage vendor relationships and track budgets
• Establish a strong rapport with top-tier business and media members, and be able to identify and familiarize with key trade editors and correspondents
• Develop media strategies, and be involved in the development of various materials such as pitch letters, key messages, press release, Q&A etc.
• Learn broadly about client’s business, outside of communications and day-to-day needs
• Work with content and design teams to craft best in class content and media materials
• Provide guidance and mentorship to junior team members while fostering a cohesive team spirit

 

What you’ll bring

• A minimum of 6 years’ working experience within corporate PR/communications; client servicing/media relations experience in 4A agency is a plus 
• Demonstrates a solid understanding across all traditional, social and digital channels and platforms 
• Strong local & regional media relations 
• Driven, smart and a go-getter with a passion for communication industry 
• Proven account management skills including planning and budgeting 
• Strong written, spoken and comprehension of English, ability to read and write Traditional Chinese is an advantage
• Meticulous and detail oriented, yet able to work fast 
• Collaborative work style 

 

GROWTH OPPORTUNTIES:

Just as we #goallin for our clients, agency and industry – we #goallin for your career. In this role, you will have direct access to inspiring professionals and mentors who will not only help you improve your work, but establish a path for you to grow within Golin long term. Our employees stay for both the people and the agency’s willingness to be flexible with passions, purposes and career explorations.