Strategy Director

Instrument is a design and technology company. We build brands, products, and experiences that move businesses forward—by making the complex simple.

For over 20 years, we’ve partnered with companies like Google, ServiceNow, Uber, Eventbrite, and ŌURA, helping them navigate change, launch new ideas, and grow with intention.

Our work spans Brand, Marketing, and Product, but what defines us is how we work. We bring strategy, design, and engineering together from the start, moving quickly from idea to execution and refining as we go. We aim to do great work and be great to work with, because both matter.

We’re a collaborative, hands-on team with roots in Portland and New York and a distributed presence across the U.S. and Europe. We build teams around the needs of the work, staying nimble without sacrificing craft.

We value curiosity, perspective, and continuous learning, and we’re committed to building an inclusive environment where people can do their best work.

If that sounds like you, we’d love to meet you.

Strategy Directors at Instrument are senior leaders responsible for the quality, vision, and impact of strategy across clients, teams, and the broader organization. They shape how strategy shows up in the work — balancing brand, experience, content, and business thinking — while building strong client partnerships and healthy, high-performing teams.

This role requires requires the ability to define the strategy for branded digital experiences from shaping core brand strategy to building the UX strategy for brand's digital surfaces. The ideal candidate operates at a systems level; guiding multiple engagements simultaneously, overseeing strategists in the work, contributing to project 2-3 pitches at a time, and partnering closely with creative leads and executive leadership team to grow the discipline and the business. This also role will help drive the team's UX perspective and help shaping the strategy discipline on the team in partnership with the Executive Strategy Director and other strategy leaders.

This role emphasizes judgment, pace, people leadership, and long-term strategic impact. The right person thrives in fast-moving, fluid environments, context-switches quickly, and gets up to speed on new challenges without a lot of ramp time.