- Location
- US-CA - San Diego, United States of America · US-CA - Santa Clara
- Type
- Full-time
- Department
- Marketing
- Seniority
- Senior
- Experience
- 12+ years
- Education
- Master
- Source
- Workday
Description
About Marvell
Marvell’s semiconductor solutions are the essential building blocks of the data infrastructure that connects our world. Across enterprise, cloud and AI, and carrier architectures, our innovative technology is enabling new possibilities.
At Marvell, you can affect the arc of individual lives, lift the trajectory of entire industries, and fuel the transformative potential of tomorrow. For those looking to make their mark on purposeful and enduring innovation, above and beyond fleeting trends, Marvell is a place to thrive, learn, and lead.
Your Team, Your Impact
Marvell is scaling fast inside one of the largest growth cycles in the industry — AI-scale infrastructure. As the company grows, marketing is growing with it, and this role is core to making sure that growth happens with discipline: measurable outcomes, not just more activity.Marvell's Global Marketing organization exists to accelerate Marvell's growth by delivering impactful outcomes and services that elevate our brand, captivate our target audiences, and exceed stakeholder expectations. The organization encompasses communications, digital, events, social, analyst relations, marketing research, and product and technology marketing, working closely with Marvell's business units, investor relations, finance, HR, and executive staff to ensure our messaging and positioning resonate with diverse global audiences.
The Sr. Staff Manager, Marketing Analytics & Measurement is a newly created, high-visibility role chartered to build the mechanism Marvell's marketing 3-year plan names for judging outcomes over output. You will own how marketing measures itself — building the OKR framework, the CMO dashboard, and the reporting infrastructure that connects marketing activity to business outcomes — establishing marketing as a data-driven strategic partner to the business.
Without this function, marketing has no way to prove what's working — investment decisions get made on instinct and activity volume instead of outcomes. This role is the reason marketing can finally answer "is this working" with data instead of anecdote.
You'll join a small, fast-moving team where scope and priorities shift as the org scales — this isn't a role with a fixed playbook to execute against; you'll help define it as you go.
What You Can Expect
On any given day, you might be pulling campaign performance for a leadership review, partnering with Marketing Operations on a data governance question, or sitting with Finance to reconcile budget-to-impact numbers. You'll split time between hands-on analytics work and translating findings for non-technical stakeholders — including the CMO and marketing leadership team.
OKR Framework, CMO Dashboard & Outcomes Discipline
Design and stand up marketing's OKR framework — the objectives and key results marketing is measured against — in partnership with marketing leadership, replacing output-based tracking with outcomes-based accountability.
Build and maintain the CMO dashboard spanning the full range of marketing metrics — from front-end campaign performance to brand, pipeline, and business-outcome measures — giving a reliable, ongoing view of what is working and where to invest.
Establish a regular reporting cadence across marketing functions, tracking performance against OKRs and surfacing variance for leadership review.
Drive adoption of an outcomes-over-output operating principle across marketing functions, working with program owners to set clear, measurable objectives before major investments launch.
Performance Marketing Measurement
Partner with Integrated Marketing on performance marketing measurement — tracking front-end engagement metrics such as CPC, click-through rate, and time on site, alongside broader efficiency and pipeline-influence metrics across paid and owned channels.
Establish testing and optimization frameworks (A/B and multivariate testing) to continuously improve performance marketing efficiency.
Bring the same rigor applied to performance marketing — fast feedback loops, clear unit economics — to brand and earned-media investment where feasible.
Marketing Analytics & Attribution
Apply multi-touch attribution and marketing mix modeling to connect marketing investment to pipeline and revenue outcomes.
Integrate CRM data into marketing reporting to track campaign influence and content usage through the funnel.
Own impact measurement for sales enablement and integrated marketing programs — win rates, content usage, and design-win pipeline correlation.
Reporting Infrastructure & Data Governance
Partner with Marketing Operations and internal Business Intelligence teams on the data infrastructure required to support consistent reporting.
Establish data governance standards for marketing analytics, ensuring metrics are defined consistently across functions.
Cross-Functional Partnership
Translate marketing performance data into recommendations for investment and program prioritization.
Partner with Finance on budget-to-impact reporting and with Product & Technology Marketing on enablement impact analysis.
Bring OKR and performance findings directly into planning and investment-prioritization discussions with marketing leadership.
What We're Looking For
BS degree required; MBA or MS in a quantitative discipline strongly preferred.
12+ years of experience in marketing analytics, measurement, or marketing operations within a B2B technology environment.
Demonstrated expertise in attribution modeling, marketing mix modeling, and dashboarding tools.
Hands-on experience with CRM analytics and connecting marketing data to pipeline and revenue outcomes.
Comfortable building a measurement function without an existing framework or team to inherit. This is an individual contributor role at launch, with the mandate to build the function — and the team around it — as it matures.
Able to translate data into decision-ready recommendations for senior stakeholders.
Preferred
Background in performance marketing or paid media, with fluency across a broad range of engagement and efficiency metrics (e.g., CPC, click-through rate, time on site, ROAS).
Experience in semiconductor, data infrastructure, or adjacent technical B2B industries.
Background in data science, statistics, or a related quantitative field.
Experience presenting analytics findings directly to C-suite audiences.
Familiarity with marketing technology stacks spanning automation, ABM, and web analytics.
Experience operating in an OKR- or outcomes-driven marketing culture.
There's no legacy dashboard to inherit or fix — you're defining what "good" looks like from scratch, with direct executive visibility from month one.
Expected Base Pay Range (USD)
151,300 - 223,890, $ per annumThe successful candidate’s starting base pay will be determined based on job-related skills, experience, qualifications, work location and market conditions. The expected base pay range for this role may be modified based on market conditions.
This role is eligible to participate in Marvell's bonus and equity plans, including a new hire equity grant and annual equity refreshers, ensuring you are rewarded for your contributions and remain invested in the company's long-term success.Additional Compensation and Benefit Elements
Marvell is committed to providing exceptional, comprehensive benefits that support our employees at every stage - from internship to retirement and through life’s most important moments. Our offerings are built around four key pillars: financial well-being, family support, mental and physical health, and recognition. Highlights include an employee stock purchase plan with a 2-year look back, family support programs to help balance work and home life, robust mental health resources to prioritize emotional well-being, and a recognition and service awards to celebrate contributions and milestones. We look forward to sharing more with you during the interview process.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.
Any applicant who requires a reasonable accommodation during the selection process should contact Marvell HR Helpdesk at [email protected].
Interview Integrity
To support fair and authentic hiring practices, candidates are not permitted to use AI tools (such as transcription apps, real-time answer generators like ChatGPT or Copilot, or automated note-taking bots) during interviews.
These tools must not be used to record, assist with, or enhance responses in any way. Our interviews are designed to evaluate your individual experience, thought process, and communication skills in real time. Use of AI tools without prior instruction from the interviewer will result in disqualification from the hiring process.
This position may require access to technology and/or software subject to U.S. export control laws and regulations, including the Export Administration Regulations (EAR). As such, applicants must be eligible to access export-controlled information as defined under applicable law. Marvell may be required to obtain export licensing approval from the U.S. Department of Commerce and/or the U.S. Department of State. Except for U.S. citizens, lawful permanent residents, or protected individuals as defined by 8 U.S.C. 1324b(a)(3), all applicants may be subject to an export license review process prior to employment.
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