- Location
- TH, Bangkok, Thailand
- Workplace
- Onsite
- Type
- Full-time
- Department
- Marketing
- Experience
- 3+ years
- Source
- Workday
Description
Job Description:
Key Responsibilities:
Campaign Planning & Execution
Develop and execute multi-channel activation campaigns that drive awareness, engagement, and conversion for 3M products and solutions.
Brand Activation & Events
Coordinate in-market activations, events, and partner collaborations that strengthen 3M’s brand impact and customer relationships.
Digital Marketing Activation
Partner with digital teams to optimize content syndication, social engagement, paid media performance, and lead generation activities.
Cross-Functional Collaboration
Work closely with product marketing, sales, communications, and customer experience teams to align marketing activation with business priorities.
Analytics & Performance Tracking
Monitor key performance indicators (KPIs) and report on the success of campaigns, leveraging insights to optimize future activations.
Customer & Market Insight
Incorporate customer feedback and market trends into go-to-market strategies to enhance relevance and effectiveness.
Responsibilities:
Prepares market reports on customer, channel and competitors trends.
Implements/executes marketing tactics identified on the marketing plan.
Participates in and may lead project teams.
Identify marketing opportunities through data analysis and market survey;
Connect with portfolio and segment marketing team to ensure global strategy deployment in country;
Develop country activation marketing plan aligned with global strategies;
Ensure campaign implementation in national level and keep tracking the progress;
Work closely with regional marketers to ensure campaign deployment in regional level;
Ensure proper marketing expense allocation and control within budget;
Develop promotional tools;
Works under limited supervision.
Perform any other duties as assigned by the supervisor.
Basic Qualifications:
Bachelor’s degree in Marketing or related field
Minimum 3+ years in marketing function
Innovative, good analytical skills and strategic thinking ability
Good problem-solving skills
Good coordination and communication skills
Good English command in both written and oral
Proficiency in Microsoft Excel
Have own vehicle
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
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