Digital Marketing Program Manager - 12-month maternity leave contract

Digital Marketing & Campaign Execution Develop and execute digital marketing plans aligned to APAC marketing objectives and pipeline targets. Manage integrated digital campaigns across paid search, social media, SEO/SEM, email marketing, and web channels. Ensure consistent brand messaging and customer experiences across all digital touchpoints. Implement testing, optimisation, and personalisation strategies to improve campaign performance and engagement. Collaborate with global digital marketing teams to align regional execution with global strategy and adopt best practices across platforms and channels. Develop regular reporting on campaign performance, pipeline contribution, and optimisation opportunities. Support continuous improvement of digital customer journeys across web, search, social, and marketing automation platforms. Identify opportunities to leverage emerging technologies, automation, and AI to improve marketing effectiveness. Stay current on digital marketing trends and bring new ideas and approaches to the APAC marketing team. Bachelor's degree in Marketing, Business, Communications, or a related discipline. 5+ years' experience in digital marketing, demand generation, or integrated marketing. Experience managing paid media, search, social media, email marketing, and web programs. Experience working across multiple APAC markets is highly desirable. Experience in B2B technology, SaaS, or enterprise software marketing preferred. Strong analytical and data-driven mindset. Excellent project and stakeholder management skills. Ability to balance strategic thinking with hands-on execution. Strong communication and collaboration skills, including the ability to work effectively across regional and global teams.